Trump and Crypto.com Turn CRO Into a $1B Treasury Power Play

CRO’s 40% Surge: Temporary Hype or the Start of a Massive Bull Run?

Cronos (CRO), the native token of the Cronos chain, experienced a 42% surge in price within 24 hours following an announcement of a $6.42 billion deal between Trump Media and Crypto.com, according to CoinDesk and CCN. The agreement marks one of the most extensive partnerships between a major media entity and a crypto exchange. The Trump Media and Technology Group (DJT) will integrate Crypto.com’s wallet infrastructure and adopt CRO as a utility token for Truth Social rewards and subscriptions. The new venture, named Trump Media Group CRO Strategy Inc., will merge with a special purpose acquisition company (SPAC) known as Yorkville Acquisition Corp. and will trade under the ticker MCGA. The firm aims to become the world’s largest holder of CRO tokens with over 6.3 billion tokens valued at approximately $1 billion at the time of the announcement [3].

The Trump Media Group CRO Strategy will purchase $105 million worth of CRO tokens, representing roughly 2% of the token’s total market cap, while Crypto.com will invest $50 million in Trump Media stock. This strategic exchange is expected to amplify CRO’s usage and adoption through the integration into Truth Social and Truth+ platforms. The move is part of a growing trend where public companies are investing in digital assets as core treasury holdings, a practice pioneered by firms like Strategy, which currently holds $69 billion in Bitcoin [3].

Technical indicators suggest a strong bullish momentum for CRO. On-chain data from Santiment reveals a significant increase in active addresses on the Cronos network, reaching 3,100 in a single day—the highest level since December 2024. The token has also surpassed its realized price, indicating that many holders are now in profit, reducing selling pressure and enhancing confidence. Moreover, CRO’s trading volume has surged to nearly $1 billion, reflecting heightened market participation [2].

The bullish sentiment is further supported by key technical indicators. The Moving Average Convergence Divergence (MACD) has formed a bullish crossover, and the Parabolic SAR remains below current price levels, signaling continued upward momentum. The Chaikin Money Flow (CMF) has climbed to 0.32, indicating capital inflows into the asset and reinforcing the case for accumulation [2]. However, the Relative Strength Index (RSI) has reached around 80, suggesting that CRO may be in a short-term overbought condition. If current resistance levels at $0.24 hold, the token may revisit support around $0.20 before attempting another breakout [5].

Looking ahead, analysts and technical observers have outlined potential price targets for CRO. If demand holds and the token continues its upward trajectory, CRO could target $0.33 in the short term. This projection is based on the token’s recent breakout from a symmetrical triangle on the 4-hour chart, which is a common bullish pattern in technical analysis. Conversely, if participation wanes or resistance fails to hold, CRO may experience a pullback, potentially sliding below the $0.14 level [2].

The deal between Trump Media and Crypto.com could also have broader implications for CRO’s long-term adoption and usage. The new rewards system being developed will allow users to convert platform "gems" into CRO tokens, and future plans include enabling CRO for subscription payments and discounted services on Truth Social. These developments are expected to drive additional utility for CRO, enhancing its value proposition beyond speculative trading [3].

Source:

[1] Trump Media and Technolgy DJT Crypto.com Treasury Company CRO Truth Social (https://fortune.com/crypto/2025/08/26/trump-media-and-technolgy-djt-crypto-com-treasury-company-cronos-truth-social/)

[2] CRO Coin Price Spikes 42% After $6.4B Trump Deal (https://www.ccn.com/analysis/crypto/cronos-cro-coin-price-spikes-crypto-com-6-4b-deal-trump-media/)

[3] Trump Media, Crypto.com to Build $6.4B CRO Treasury (https://www.coindesk.com/business/2025/08/26/trump-media-crypto-com-to-build-usd6-4b-cro-treasury-firm-cro-jumps-25)

[4] Crypto Analysis Tools: On-Chain, Social (https://app.santiment.net/)

[5] CRO's 40% Surge: Temporary Hype or the Start of a (https://cryptopotato.com/cros-40-surge-temporary-hype-or-the-start-of-a-massive-bull-run/)