Trump-Backed World Liberty Targets $1.5B Nasdaq Listing for WLFI Treasury Firm

World Liberty Financial, a cryptocurrency firm associated with former U.S. President Donald Trump, has announced plans to raise $1.5 billion to establish a publicly traded company focused on holding WLFI tokens. The initiative, which aims to emulate the strategy employed by companies such as MicroStrategy—known for holding Bitcoin as a corporate asset—highlights the growing trend of digital assets being integrated into traditional finance [1]. The firm’s move has drawn attention from both investors and regulators, given the high-profile political and financial affiliations involved [2].

Donald Trump, who holds a significant stake in WLFI governance tokens, is set to be joined on the board by his sons, Donald Trump Jr. and Eric Trump, alongside major investors from the technology and crypto sectors [3]. The firm is currently in advanced discussions to structure the new public entity, with potential plans to list on the Nasdaq [4]. This would mark one of the largest crypto treasury initiatives of the year and further cement WLFI’s role in the broader digital asset ecosystem [5].

The company has also taken steps to increase the liquidity and tradability of WLFI tokens. A recent community vote proposed making the tokens fully tradable, potentially enabling listings on both centralized and decentralized exchanges [6]. The firm emphasized a commitment to fairness during this transition, with team allocations locked and community-held tokens gradually unlocked [7].

In addition to the token listing strategy, World Liberty has expanded its USD1 Points Program in partnership with exchanges such as Bitget, HTX, and Gate.io. The program rewards users for holding, trading, and investing in USD1, a stablecoin pegged 1:1 to the U.S. dollar, aiming to reinforce its utility within the crypto economy [8].

The initiative aligns with a broader trend of institutional interest in digital assets. As companies increasingly look to diversify their balance sheets beyond traditional assets, the adoption of crypto as a treasury tool continues to gain traction [10]. World Liberty’s push for a public listing reflects this shift and could influence future regulatory discussions on transparency and stability in the crypto sector [2].

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Source:

[1] Trump-Backed World Liberty Targets $1.5B Public Firm for ... (https://coincentral.com/trump-backed-world-liberty-targets-1-5b-public-firm-for-wlfi-assets/)

[2] Trump-Backed World Liberty Plans $1.5B Nasdaq Debut to ... (https://coinpedia.org/news/trump-backed-world-liberty-plans-1-5b-nasdaq-debut-to-boost-wlfi-token/)

[3] World Liberty Financial Aims to Go Public with $1.5 Billion ... (https://www.ainvest.com/news/world-liberty-financial-aims-public-1-5-billion-wlfi-token-treasury-2508/)

[4] Trump's World Liberty Eyes $1.5B Public Listing For WLFI ... (https://financefeeds.com/trumps-world-liberty-eyes-1-5b-public-listing-for-wlfi-tokens/)

[5] Trump-Linked World Liberty Seeks $1.5B for Public Crypto ... (https://www.coindesk.com/markets/2025/08/09/trump-linked-world-liberty-seeks-usd1-5b-for-public-crypto-holding-firm-bloomberg)

[6] World Liberty Crypto Aims $1.5 Billion Nasdaq Listing With ... (https://www.ainvest.com/news/world-liberty-crypto-aims-1-5-billion-nasdaq-listing-trump-backing-2508/)

[7] Trump's World Liberty Financial Targets $1.5B Crypto ... (https://coingape.com/trumps-world-liberty-financial-targets-1-5b-crypto-vehicle-backed-by-wlfi-tokens/)