Trump-Backed WLFI Launches on HTX, Pioneering Inclusive and Compliant Crypto Finance

World Liberty Financial (WLFI), a project backed by the Trump family, has launched on HTX. WLFI aims to bring "inclusive finance" through three key approaches: solving problems in traditional finance, focusing on marginalized communities, and integrating crypto advantages. HTX is a strategic partner and the first major exchange to list WLFI, offering spot trading and a variety of events to boost the ecosystem and user interests. WLFI's goal is to make crypto payments accessible to everyone and bring crypto finance into the mainstream.

Panama City, September 1, 2025 – World Liberty Financial (WLFI), a pioneering project backed by the Trump family, officially launched on HTX, marking a significant milestone in the realm of regulated and inclusive crypto finance. The launch of WLFI, a stablecoin pegged 1:1 to the US dollar (USD1), signifies a new chapter in the crypto landscape, focusing on transparency, inclusivity, and accessibility.

Three Core Pillars Redefine Crypto Finance

Rather than merely evolving existing crypto products, WLFI aims to bring "inclusive finance" to the forefront through three key approaches:

1. Solving Problems in Traditional Finance: WLFI addresses the long-standing issue of non-transparency in traditional banking. By leveraging blockchain's open and transparent nature, it ensures that every transaction and decision is clear and traceable.

2. Focusing on Marginalized Communities: WLFI's core mission is to provide reliable financial tools while protecting users from the risk of arbitrary account closures by banks. This ensures continuous access to financial services, particularly in regions with limited banking coverage and large unbanked populations. Compared to traditional financial institutions, WLFI offers greater value through lower fees, higher returns, and a more user-friendly service experience.

3. Integrating Crypto Advantages: WLFI merges the benefits of cryptocurrency with the power of self-sovereign assets. The introduction of USD1, a stablecoin pegged 1:1 to the US dollar, quickly became the fastest-growing stablecoin in history. WLFI is developing a robust WLFI App that will offer a variety of financial services, aiming to make crypto payments accessible to everyone, everywhere, and bring crypto finance into the mainstream.

HTX: An Incubator and Strategic Partner

As a leading global crypto exchange, HTX is more than just the platform for WLFI's initial launch; it is a full-fledged participant in the project's development. HTX was the first platform to list USD1 on May 6, 2025, and immediately launched a limited-time zero-fee event for the USD1/USDT spot trading pair to reduce trading costs and significantly boost liquidity. The subsequent listing of the WLFI token reinforced HTX's position as the primary launchpad.

HTX has announced innovative mechanisms to incentivize user participation, such as the USD1 Points Program, which boosts trading activity and user loyalty. Additionally, HTX is launching various events to boost the popularity of WLFI, including a futures trading competition, points incentive program, and limited-time WLFI Earn Carnival.

Strategic Partnership Drives Project Growth

HTX maintains a strong strategic partnership with WLFI, serving as a key platform for its strategic rollout. From promoting USD1 to supporting WLFI's listing, HTX has actively contributed at every stage. Leveraging its robust platform capabilities, HTX continuously provides technical expertise, market reach, and liquidity resources, strengthening WLFI's market edge and accelerating its growth in a competitive crypto landscape.

The launch of WLFI signals the emergence of a new financial model, with HTX being an important driving force to transform this experiment into reality. This partnership has the potential to bridge digital assets with traditional political and economic forces, injecting momentum into the global financial landscape and guiding crypto finance into a new era of development.

About HTX

Founded in 2013, HTX (formerly Huobi) has evolved from a virtual asset exchange into a comprehensive ecosystem of blockchain businesses that span digital asset trading, financial derivatives, research, investments, incubation, and other businesses. As a world-leading gateway to Web3, HTX harbors global capabilities that enable it to provide users with safe and reliable services. Adhering to the growth strategy of "Global Expansion, Thriving Ecosystem, Wealth Effect, Security & Compliance," HTX is dedicated to providing quality services and values to virtual asset enthusiasts worldwide.

To learn more about HTX, please visit https://www.htx.com/ or HTX Square, and follow HTX on X, Telegram, and Discord.

References

[1] https://square.htx.com/trump-backed-wlfi-lists-on-htx-paving-the-way-for-inclusive-and-compliant-finance-2/
[2] https://www.prnewswire.com/news-releases/trump-backed-wlfi-lists-on-htx-paving-the-way-for-inclusive-and-compliant-finance-302546014.html