Trump-Backed WLFI's Buybacks Clash with Critics' Calls for Sustainable Growth

World Liberty Financial (WLFI), the Trump-backed cryptocurrency project, has intensified its token buyback strategy in a bid to stabilize its struggling asset. The platform spent $7.7 million on Wednesday to repurchase WLFI tokens at an average price of $0.16 per token. This marks a significant escalation from its earlier $1.06 million buyback in late September, which also included the burning of $1.43 million in tokens. The latest round, executed over five hours using on-chain swaps, underscores WLFI's commitment to reducing circulating supply and boosting demand amid a 48% decline in the token's value since its January launch.

The buyback strategy aligns with a September governance vote that allocated 100% of treasury liquidity fees to token repurchases and burns, permanently removing them from circulation. While the WLFI token saw a 13% weekly price increase following the latest buyback, it remains far below its initial valuation. The Trump family's stake in WLFI, valued at $5 billion after a September token unlock, has since been eroded by the October 10 crypto market crash, which wiped $19 billion from global markets and slashed the family's crypto fortune by $1 billion.

WLFI's efforts to prop up its token come as the broader crypto sector grapples with volatility. The project's treasury holds $8.29 billion in crypto assets, including $96.6 million in its USD1 stablecoin. However, critics argue that reliance on buybacks lacks the long-term utility that could drive organic demand. "While supply reduction is a short-term fix, the project needs to focus on building services that attract users," one industry analyst noted, echoing sentiments from WLFI's community channels.

Meanwhile, Bitcoin Munari (BTCM) continues its structured presale, with Round 2 priced at $0.22 per token as it progresses toward a January 2026 SPL launch. The project's fixed 21 million supply model has drawn investors amid shifting macroeconomic conditions, including an 80% probability of a December Federal Reserve rate cut. BTCM's presale, unaffected by market fluctuations, aims to establish a Layer-1 blockchain by 2027, leveraging its initial Solana deployment for transactional utility.

As WLFI and BTCM navigate divergent strategies, the crypto market remains in flux. The Trump family's crypto ventures, which generated $802 million in 2025, face renewed scrutiny following the October crash. WLFI's governance model and tokenomics will be critical in determining whether its buybacks can reverse the asset's downward trajectory. For now, the project's actions reflect a broader industry trend of using on-chain mechanisms to stabilize value in an unpredictable market.