Traeger to Present at Canaccord Genuity 45th Annual Growth Conference.

Tuesday, Aug 5, 2025 4:08 pm ET1min read

Traeger Grills, a wood pellet grill category leader, will participate in the Canaccord Genuity 45th Annual Growth Conference on August 13th. Joey Hord, CFO, and Nick Bacchus, Vice President of Investor Relations, will participate in a fireside chat. A live webcast and replay will be available on Traeger's website. Traeger Grills entered the griddle category and offers a range of products, including wood pellets, rubs, and accessories.

Traeger Grills, a leading manufacturer in the wood pellet grill category, is expanding its product line by entering the griddle market. The company has recently launched the Traeger Flatrock 2 Zone, a premium flat-top griddle that offers two distinct cooking zones and a generous cooktop area. The griddle, priced at $799, features a durable carbon steel construction and is designed to provide even, steady heat for various cooking needs [1].

The Traeger Flatrock 2 Zone is notable for its focus on premium build quality and basic refinements, such as the use of U-shaped burners and a recessed cooktop that blocks flames from wind and elements. The griddle also includes folding side shelves for prep and storage, as well as a folding lid that stays rigidly fixed at all angles. Additionally, it features four wheels for easy mobility and a "TruZone" internal divider to maintain distinct heating zones [1].

Traeger's entry into the griddle market is part of a broader strategy to diversify its product offerings. The company aims to capitalize on the success of competitors like Blackstone, which is known for its durable and versatile griddles. Traeger's griddles are designed to compete directly with Blackstone's offerings, focusing on quality and performance [1].

Joey Hord, CFO, and Nick Bacchus, Vice President of Investor Relations, will participate in a fireside chat at the Canaccord Genuity 45th Annual Growth Conference on August 13th. The event will feature a live webcast and replay available on Traeger's website. The conference provides an opportunity for investors and financial professionals to gain insights into Traeger's growth strategies and market positioning [2].

Traeger Grills offers a range of products beyond its griddles, including wood pellets, rubs, and accessories, which further expand its market reach and customer base. The company's focus on quality and innovation in both its grills and griddles positions it as a strong contender in the outdoor cooking market.

References:
[1] https://www.businessinsider.com/guides/kitchen/traeger-flatrock-2-zone-review
[2] https://www.traegergrills.com/events/canaccord-genuity-45th-annual-growth-conference

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