Townsquare Forms Strategic Alliance with Renda Media for Digital Advertising Solutions

Townsquare Media, a digital advertising and marketing solutions company, has formed a strategic alliance with Renda Media, a local media company with a presence in six US cities. The partnership will bring Townsquare's market-leading digital advertising solutions to Renda Media's client base, equipping them with tools and strategies to strengthen their digital capabilities and accelerate client growth. This is Townsquare's sixth media partnership, reaching 19 incremental markets and further expanding its digital advertising reach.

Townsquare Media, Inc. (NYSE: TSQ) has announced a strategic digital advertising partnership with Renda Media, a local media company with a strong presence in six U.S. cities. This alliance aims to bring Townsquare's market-leading digital advertising solutions to Renda Media's expansive client base, equipping them with tools and strategies to strengthen their digital capabilities and accelerate client growth.

The partnership, announced on August 5, 2025, is part of Townsquare's ongoing expansion into new markets. Townsquare's Media Partnerships division, launched in 2024, provides a white-label service that equips other local media companies with digital advertising solutions. This alliance marks Townsquare's sixth media partnership, reaching 19 incremental markets that do not overlap with its existing footprint.

Through this partnership, Townsquare will share its expertise and resources with Renda Media, focusing on customized, data-driven strategies that meet the unique needs of local, regional, and national businesses. This collaboration will help Renda Media grow its digital business alongside its respected broadcast presence.

Tony Renda, Sr., CEO of Renda Media, expressed his enthusiasm for the partnership, stating, "Years ago, I heard of a radio company that was getting more involved with the digital business. Through the years, I have watched and admired Townsquare as they grew their digital business into a media leader. Renda Media is proud to announce our partnership with Townsquare. They bring years of digital experience, knowhow, and professionalism to this partnership."

Todd Lawley, President of Townsquare Ignite, the company's Digital Advertising division, commented, "We’re excited to partner with Renda Media to bring our market-leading digital advertising solutions to their expansive client base. Our success stems from a deep expertise in leveraging our proprietary in-house programmatic platform and data-driven strategies to deliver measurable value. Through this partnership, we look forward to equipping Renda Media with the tools, insights, and proven strategic approach needed to strengthen their digital capabilities and accelerate client growth."

This strategic alliance further solidifies Townsquare's position as a leader in digital advertising and marketing solutions, particularly in markets outside the top 50 in the United States.

References:
[1] https://finance.yahoo.com/news/townsquare-forms-strategic-alliance-renda-100000673.html
[2] https://www.marketscreener.com/news/townsquare-media-inc-forms-strategic-alliance-with-renda-media-ce7c5edbd18ff124
[3] https://www.globenewswire.com/news-release/2025/08/05/3127117/0/en/Townsquare-Forms-Strategic-Alliance-With-Renda-Media.html