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Tokenwell Platforms Appoints World Liberty Financial Advisor Matthew Morgan as Strategic Advisor to Bolster Institutional Reach
ByAinvest
Thursday, Sep 25, 2025 3:31 pm ET1min read
Tokenwell Platforms has appointed Matthew Lee Morgan, co-founder of Blockstreet and advisor to World Liberty Financial, as a strategic advisor to bolster its institutional reach. Morgan's role will focus on AI-driven portfolio strategies, expanding beyond current partners like Coinbase and Crypto.com. Alongside this appointment, World Liberty Financial revealed plans to launch a debit card and retail app.
Tokenwell Platforms, a Canadian-listed cryptocurrency investment platform, has appointed Matthew Lee Morgan as a strategic advisor to bolster its institutional reach. Morgan, co-founder of Blockstreet and an advisor to World Liberty Financial, will focus on AI-driven portfolio strategies, expanding beyond current partners like Coinbase and Crypto.com.According to a company memo from CEO Timothy J. Burgess, Morgan’s role will center on three critical areas. First, he will refine the company’s basket strategy, building out managed crypto baskets with AI-optimized portfolios and rebalancing algorithms to adapt to market volatility. Secondly, he will lead on expanding integrations beyond Coinbase and Crypto.com and secure additional tie-ups by the second quarter of 2026. The third strand of his role will focus on institutional-grade product development, drawing on his experience in regulated markets.
The appointment reflects Tokenwell’s ambition to bring together experienced professionals, focused investment, and the latest advancements in the crypto space to grow its platform globally. Morgan has been granted 1.5 million restricted share units under Tokenwell’s equity incentive plan.
World Liberty Financial, where Morgan serves as an advisor, has also revealed plans to launch a debit card and retail app. The debit card will integrate the project’s stablecoin into everyday payments, and the retail app will combine peer-to-peer transfers with trading features, described as “Venmo meets Robinhood.” Additionally, World Liberty Financial signed a memorandum of understanding with Bithumb to collaborate on new business opportunities and reinforce global investor trust.
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