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Thumzup, a Los Angeles-based company specializing in social media marketing and digital asset strategies, has announced an expansion of its crypto investment plans. The company, which has been holding
since January, is now set to diversify its digital asset portfolio by adding six more altcoins. The Board of Directors has authorized a plan to include USD Coin (USDC), (DOGE), (LTC), (SOL), (ETH), and (XRP) in its holdings. This move comes as the company already owns over $2 million worth of Bitcoin and pays users to advertise on social media platforms like Instagram.Donald Trump Jr. has made a significant investment in Thumzup, purchasing 350,000 shares of the company. This investment is part of a broader strategy by the Trump family to increase their exposure to cryptocurrencies. ThumzupMedia Corp. had previously announced plans to raise $6.5 million at a $6 per share price, with the intention of using the net profits from this planned issue for general corporate objectives, including the accumulation of more cryptocurrencies.
Thumzup's decision to diversify its crypto holdings reflects a growing trend among corporations to explore alternative digital assets beyond Bitcoin. While many corporate treasuries favor Bitcoin as a reserve asset, there is an increasing interest in diversifying holdings across various altcoins. This strategy aims to hedge against market volatility and capitalize on the growth potential of different cryptocurrencies.
The company's share price has seen a significant surge in the past six months, growing by 165% from $3.5 to $9.5. This increase is attributed to Thumzup's Bitcoin accumulation strategy, which has garnered attention and investment from high-profile figures like Donald Trump Jr. The company's decision to hold 90% of its liquid assets in Bitcoin underscores its confidence in the cryptocurrency as a hedge and growth opportunity.
Thumzup's expansion into altcoins is a strategic move to further diversify its digital asset portfolio. By adding USD Coin, Dogecoin, Litecoin, Solana, Ether, and Ripple to its holdings, the company aims to mitigate risks associated with relying solely on Bitcoin. This diversification strategy is in line with the broader trend of corporations exploring alternative digital assets to enhance their treasury management practices.
Donald Trump Jr.'s investment in ThumzupMedia Corp. is part of a larger effort by the Trump family to integrate cryptocurrencies into their business ventures. The family's cryptoempire includes revenue from cryptofirms and crypto-related expansions to their media and real estate enterprises. Trump Jr.'s purchase of 350,000 shares in ThumzupMedia Corp. further solidifies the family's commitment to the cryptocurrency market.
Thumzup's decision to diversify its crypto holdings is a strategic move that reflects the company's forward-thinking approach to digital asset management. By adding six more altcoins to its portfolio, Thumzup aims to capitalize on the growth potential of different cryptocurrencies while mitigating risks associated with market volatility. This diversification strategy is in line with the broader trend of corporations exploring alternative digital assets to enhance their treasury management practices.

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