Tether Plans $10.8M Investment in Italian Media Firm Be Water

Tether, the issuer of the world's largest stablecoin by market capitalization, is reportedly planning to invest $10.8 million in Be Water, an Italian media firm. The investment would give Tether a 30% stake in the company, which was founded in 2021 by financier and writer Guido Brera. Be Water is a broadcast media company based in Rome, Italy, and is the parent company of several media entities, including podcast production firm Chora Media, Instagram-based content company Will Media, and distribution and production firm Be Water Film. The company made its debut at the Cannes Film Festival last year and has partnered with notable figures in the Italian film industry.

The deal, which has not been officially announced, is part of Tether's ongoing efforts to expand its portfolio beyond the cryptocurrency space. The stablecoin issuer has been actively investing in various industries, including Bitcoin mining and commodity trading. In December 2024, Tether invested $775 million in video sharing platform Rumble and agreed to help the platform build its own digital wallet to support creator funding. The latest investment in Be Water would be Tether's latest venture into the multimedia industry.

Tether's investment in Be Water comes as the stablecoin issuer looks to diversify its portfolio and invest its excess reserves. Last month, an inside source signaled that Tether is planning to invest its $7 billion in excess reserves into more companies outside of the crypto space. The investment in Be Water would be a significant step in that direction, as it would give Tether a stake in a prominent media company in Italy.

Tether's investment in Be Water is a strategic move that aligns with the company's goal of expanding its portfolio beyond the cryptocurrency space. The investment would give Tether a stake in a prominent media company in Italy, which could provide new opportunities for growth and diversification. Additionally, the investment in Be Water would be a significant step in Tether's efforts to invest its excess reserves into companies outside of the crypto space. The deal, if it closes, would be a significant development for both Tether and Be Water, as it would give Tether a stake in a prominent media company in Italy and provide Be Water with the resources and expertise needed to continue its growth and expansion.