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Recently, Tesla has seen a significant surge in its stock price, soaring by 7.36% on September 19, reaching a peak not seen since July 2024. In particular, Tesla's shares increased by 4.4%, closing at $237.19. A key factor behind this rise is the anticipation surrounding the upcoming unveiling of Tesla's Robotaxi, slated for October 10. Elon Musk has highlighted this event as Tesla's most important moment since the launch of the Model 3. Analysts, including Morgan Stanley, have shown bullish sentiment, retaining an "overweight" rating and a 12-month price target of $310, largely due to the potential of Robotaxi and expansive subscription revenues from Tesla’s Full Self-Driving (FSD) technology.
On the technological front, Tesla’s pioneering use of integrated casting in vehicle manufacturing continues to make waves. Starting with the Model Y in its Austin factory, Tesla has managed to drastically reduce both production time and costs through this approach. The move has set a standard and prompted other car manufacturers like XPeng, Zeekr, and Volvo to adopt similar methods. Despite the allure of this technology, some challenges remain. Recent reports suggest Tesla may be stepping back from its initial ambitions in "Gigacasting" and instead adopting a more conventional three-piece casting method, likely due to cost-related concerns. The industry watches closely, while domestic companies pursue unique paths to leverage integrated casting technology cost-effectively.
Further expanding its technological footprint, Tesla is progressing with the 4680 battery, a venture aimed at enhancing energy capacity and reducing production costs. Despite promising figures — with production recently hitting the 100 million mark — the battery has faced hurdles in reaching expected output levels. The innovative dry electrode process has proven complicated, and early 4680 units fell short of design objectives. With these challenges impacting Tesla's new product cycles, there is a pressing need to scale up production by the end of 2024. Efforts are underway to resolve these issues, including collaborations with suppliers like Panasonic and LG Energy Solutions.
Business strategies within Tesla's battery and vehicle domains continue to evolve as the company works to meet ambitious production and innovation goals. While challenges remain, Tesla's commitment to cutting-edge technologies could shape the future landscape of electric vehicles, potentially redefining performance and cost efficiency in the sector.
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