Tesla shares fell 4.62% amid California DMV scrutiny over Autopilot and Full Self-Driving terms

Thursday, Dec 18, 2025 5:04 am ET1min read
Aime RobotAime Summary

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shares dropped 4.6% as California DMV scrutinizes "Autopilot" and "Full Self-Driving" terminology for alleged consumer misrepresentation.

- Regulators threaten 30-day sales suspension unless Tesla revises marketing, citing unresolved 2023 branding disputes.

- Tesla defends terms citing no customer complaints, but faces legal risks to avoid 90-day enforcement delay compliance.

- Analysts warn California market disruptions could harm revenue and valuation, with industry-wide regulatory implications.

Tesla shares fell 4.6175% in pre-market trading on December 18, 2025, amid renewed regulatory scrutiny over its use of terms like “Autopilot” and “Full Self-Driving,” which California’s DMV alleges mislead consumers about the capabilities of its driver-assist systems.

The California Department of Motor Vehicles (DMV) has threatened to suspend

sales in the state for 30 days unless the company revises its marketing. The agency cited past enforcement actions against Tesla for misleading claims, including a 2023 dispute over branding that remains unresolved. This regulatory pressure follows a record high for Tesla’s stock earlier in the week, raising concerns about potential legal challenges and broader implications for its autonomous vehicle ambitions.

Tesla has defended its terminology, arguing no customer complaints have been raised and asserting that sales will continue uninterrupted. However, the company faces a high-stakes legal battle to avoid compliance with a 90-day delay in enforcement. Analysts note California’s significance as a key market and production hub, with any disruption potentially impacting Tesla’s revenue and market valuation. The outcome could also influence regulatory scrutiny of autonomous driving claims across the industry.

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