Tesla Discontinues Cheapest Cybertruck Variant Due to Poor Sales.

Tesla has discontinued its cheapest Cybertruck model, citing low demand, despite initially claiming to have over 1 million reservations. The Cybertruck RWD, launched in April 2023, was priced at $70,000 and had stripped features compared to the original model. Tesla has removed the option to order the variant from its online configurator and has not replaced it with a new one.

Tesla has announced the discontinuation of its cheapest Cybertruck model, the Rear-Wheel Drive (RWD) variant. The model, priced at $69,990, was launched in April 2023 and was stripped down in terms of features compared to the original model. Tesla has removed the option to order this variant from its online configurator and has not replaced it with a new one Tesla discontinues base RWD Cybertruck variant as $7,500 Federal Tax Credit nears expiry^[1].

The decision to discontinue the RWD variant comes amidst low demand for the model and the impending expiry of the $7,500 Federal Tax Credit on September 30th. The tax credit had been a significant incentive for buyers, and its expiry may have contributed to the low sales of the RWD variant. Tesla has also discontinued the Long Range RWD variant from its online configurator Tesla discontinues base RWD Cybertruck variant as $7,500 Federal Tax Credit nears expiry^[1].

Currently, only two Cybertruck trims are available for purchase: the Long Range All-Wheel Drive (AWD) and the top-tier Tri-Motor Cyberbeast. The Long Range AWD variant, priced at $79,990, is considered the most value-for-money option, with its MSRP after the Federal EV Tax Credit deduction being $72,490 Tesla discontinues base RWD Cybertruck variant as $7,500 Federal Tax Credit nears expiry^[1].

Existing Tesla owners can benefit from transferring their Full Self-Driving (Supervised) package to their new Cybertruck AWD, saving an additional $8,000. The Cyberbeast performance variant's price of $114,990 includes the FSD package Tesla discontinues base RWD Cybertruck variant as $7,500 Federal Tax Credit nears expiry^[1].

The discontinuation of the RWD variant is a strategic move by Tesla to focus on more profitable models. Despite initially claiming to have over 1 million reservations for the Cybertruck, the low demand for the RWD variant suggests that Tesla may need to reassess its pricing strategy and feature offerings to attract more customers.