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Telegram Developers Gain Toncoin Income with Adsgram Monetization Platform

AinvestSunday, Jun 30, 2024 4:18 pm ET
1min read

Telegram mini-app developers can now earn Toncoin through Adsgram, enhancing their monetization options. Adsgram provides various ad formats and supports flexible CPM models, aligning with Telegram's high-quality user experience. This integration supports the sustainability of the developer community and fosters growth in the TON Foundation ecosystem. The platform's up to 8 million daily impressions and $1.6 earnings potential for developers make it a valuable addition to the Telegram ecosystem, enriching user experiences and attracting new users.


As the world of decentralized finance (DeFi) and non-fungible tokens (NFTs) continues to evolve, so too does the way developers monetize their projects. Telegram, the popular messaging app, is no exception, with the recent launch of Adsgram, a new platform that allows developers to earn Toncoin through advertising within their mini-apps [1].

Adsgram, which is backed by the TON Foundation, stands out from previous Telegram advertising tools by offering developers the opportunity to earn money from ads displayed within their mini-apps. This new monetization option is a welcome development for the TON community, which has faced challenges in monetizing its game finance (GameFi) sector [1].

The platform supports various ad formats, including 15-second video ads, static banners, and channel subscriptions, and employs flexible cost per thousand impressions (CPM) models [1]. Adsgram's network already boasts up to 8 million daily impressions [1], providing developers with an attractive potential earnings stream of up to $16 per thousand impressions in Toncoin [1].

Moreover, Adsgram's network features a diverse range of mini-apps, such as Gamee, Fonton Fantasy Football, and Homescapes Journey, with the majority of traffic coming from countries like Nigeria, Bangladesh, Germany, and others [1]. Advertisers on the platform include several tier-1 exchanges, TON-based games and services, and gambling platforms both on and off the TON network [1].

The launch of Adsgram is particularly noteworthy given the challenges faced by developers in monetizing their projects on Telegram. Vadim Sterlin, co-founder of Adsgram and a founder of a major game in the Telegram ecosystem, Fantongamebot, noted that there was no way for publishers to earn money on advertising rather than direct ads sales prior to Adsgram's launch [1].

In conclusion, the launch of Adsgram marks a significant milestone in the evolution of monetization options for developers on Telegram. With its flexible CPM models, diverse range of ad formats, and attractive earnings potential, Adsgram is poised to enrich user experiences, attract new users, and support the sustainability of the developer community within the TON Foundation ecosystem.

References:

[1] Cointelegraph. (2024, June 25). Telegram Adsgram launch: Devs earn Toncoin from ads in mini-apps. https://cointelegraph.com/news/telegram-adsgram-launch-devs-earn-ton-ads

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