TEGNA Appoints Three New Vice Presidents of Content: Fowler, Wolfe, and Peña Join Company's Leadership Team.

TEGNA has appointed Carol Fowler, Julie Wolfe, and Chris Peña as vice presidents of content. Fowler and Wolfe are TEGNA veterans, while Peña is a former Univision executive. They will oversee local stations in specific geographic regions and focus on quality, depth, and relevance of coverage. Each will also oversee a content priority, such as weather coverage or investigative journalism. The appointments are part of TEGNA's commitment to invest in content and build a sustainable future for local news.

TEGNA Inc. (NYSE: TGNA) has announced the appointment of Carol Fowler, Julie Wolfe, and Chris Peña as vice presidents of content, effective June 30, 2025. These strategic appointments are part of TEGNA's ongoing commitment to invest in content and build a sustainable future for local news [1].

Carol Fowler, a TEGNA veteran, will oversee content strategy for the Mid-South region, including key cities such as St. Louis, Knoxville, Memphis, Louisville, Fort Smith, Little Rock, and New Orleans. Julie Wolfe, also a TEGNA veteran, will manage content strategy for the West region, encompassing cities like Phoenix, Sacramento, San Diego, Seattle, Portland, Spokane, Boise, and Denver. Chris Peña, a former Univision executive, will oversee the Midwest region, covering areas such as Cleveland, Toledo, Columbus, Grand Rapids, Indianapolis, Des Moines, Davenport, and Minneapolis [1].

Each new vice president will focus on the quality, depth, and relevance of local news coverage, emphasizing the local impact and daily practical value of information. They will also oversee specific content priorities, such as weather coverage, big stories and events, morning news strategy, sales and sponsorships, storytelling, and investigative and solutions-based journalism [1].

Working closely with general managers, news directors, and newsroom staff, the new leaders will strengthen storytelling and coverage capabilities across TEGNA’s local stations. Their expertise will help identify trends and foster cross-station collaboration, enabling journalists to produce more in-depth stories from local perspectives [1].

Adrienne Roark, chief content officer at TEGNA, stated, “Carol, Julie, and Chris each bring deep experience building innovative newsrooms and understand the importance of strong local journalism. They’re passionate about developing talent and creating engaging content that serves viewer needs across platforms. Their leadership will be instrumental in further strengthening TEGNA’s award-winning content” [1].

These appointments come as TEGNA announces plans to add over 100 hours of new daily streaming programming across 51 markets, demonstrating the company’s commitment to adapting to changing viewer preferences and increasing audience engagement [1].

References:
[1] https://www.globenewswire.com/news-release/2025/06/23/3103687/0/en/TEGNA-Appoints-Three-New-Vice-Presidents-of-Content.html
[2] https://www.nasdaq.com/articles/tegna-inc-announces-appointment-three-new-vice-presidents-content-enhance-local-news