Ted Lasso Season 4 Kicks Off Production in Kansas City with Familiar Faces

Ted Lasso season 4 production has officially started in Kansas City, with a first look image shared by Apple CEO Tim Cook. The new season is expected to be set in London, but production is starting in the US. The image depicts familiar faces including Ted, Rebecca, Keeley, and Leslie, who may be recruiting Ted to coach a new women's team. The US setting suggests that the season may kick off with Ted returning home.

Kansas City, MO — Apple TV+ has officially kicked off production for the highly anticipated fourth season of its critically acclaimed comedy series, Ted Lasso. The new season, set to premiere in London, has begun filming in Kansas City, with a first-look image shared by Apple CEO Tim Cook [1]. The image features familiar faces such as Ted Lasso (Jason Sudeikis), Rebecca Welton (Hannah Waddingham), Keeley Jones (Juno Temple), and Leslie (Brendan Hunt), suggesting that the season may start with Ted returning home to Kansas City.

The fourth season is expected to focus on Ted taking on his biggest challenge yet: coaching a second division women's football team. This new chapter promises to explore themes of taking chances and learning to leap before looking, as Ted and the team navigate their new challenges [2]. The casting for the new season includes several returning original cast members, including Juno Temple and Brendan Hunt, who have closed their deals to return, along with new additions such as Tanya Reynolds, Jude Mack, Faye Marsey, Rex Hayes, Aisling Sharkey, and Abbie Hern [3].

The production's shift to Kansas City for the initial filming suggests that the season may begin with Ted returning to his hometown, where he will be recruited to coach the women's team. This change of setting is likely to provide a fresh perspective and new dynamics for the show's characters. The new season is also expected to reunite six original cast members, including Sudeikis, Waddingham, and Goldstein, who will be joined by new cast members who will play key roles in the AFC Richmond women's soccer team [2].

The production team for the fourth season includes several notable names, such as Jack Burditt, who will serve as an executive producer under an overall deal with Apple TV+. Sudeikis and Hunt will also executive produce alongside other key figures from the show's original creative team [3]. The series' development is a collaborative effort between Sudeikis, Bill Lawrence, Joe Kelly, and Brendan Hunt, with the show based on the preexisting format and characters from NBC Sports [2].

The fourth season of Ted Lasso is eagerly awaited by fans and industry professionals alike, given the show's previous success and critical acclaim. The series has garnered significant attention and awards, including 61 Emmy nominations and 13 wins, including back-to-back wins in the best comedy series category [3]. The continuation of the series is a testament to its enduring popularity and the strong demand for high-quality, critically acclaimed content.

References:
[1] https://decider.com/2025/07/21/ted-lasso-season-4-apple-tv/
[2] https://deadline.com/2025/07/ted-lasso-season-4-cast-production-photo-1236463473/
[3] https://www.yahoo.com/entertainment/articles/ted-lasso-star-hannah-waddingham-194000682.html