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"Swisstronik Launches Blockchain Diamond Tokenization with Swiss Luxury Brands"

Coin WorldFriday, Jan 31, 2025 6:20 am ET

1min read

Swisstronik, a blockchain ecosystem specializing in compliant and privacy-preserving dApps and tokens, has launched its Asset Tokenization Suite in collaboration with Van der Bauwede, a renowned Swiss luxury jewelry and watchmaking brand, and Swiss Diamond Lab, a trailblazer in synthetic diamond production. This collaboration demonstrates the willingness of legacy industries to adopt blockchain tools when offered tangible and easily deployable solutions, such as Swisstronik's regulatory-compliant, chain-agnostic Asset Tokenization Suite.

Through this initiative, Swisstronik tokenizes real-world diamonds, creating a verifiable, efficient, and compliant Web3 market for luxury goods. The resulting solution not only addresses the partners' tasks at hand but also opens up new avenues for consumer engagement and trust in the digital economy. The collaboration focuses on two innovative solutions tailored for the B2B and crypto B2C markets:

Blockchain-Enabled Tokenization of Diamonds: Swisstronik implements a system to tokenize synthetic diamonds produced by the Swiss Diamond Lab. Each diamond's provenance, dimensions, and ownership details are securely stored on the blockchain, ensuring full traceability and authenticity. This tokenization grants buyers the right to redeem the physical diamond upon production completion, fostering a transparent and trustworthy marketplace.
Diamond-Backed Token Exchange: A dedicated platform allows clients to pre-order tokenized diamonds at a discounted rate, providing Swiss Diamond Lab with early capital inflow and valuable market demand insights. The tokens can be traded on the exchange, enabling seamless secondary-market transactions. This system benefits corporate clients by easing the procurement of custom diamonds with guaranteed provenance and aligns with stringent AML and KYC regulations.

As part of this partnership, Van der Bauwede also participated in Swisstronik's Private Token Offering, resulting in $11.5 million raised to date. This shows the deep commitment of these two very different Swiss enterprises to work together as long-term partners and grow into the Web3 vertical.

Swisstronik's Tokenization Suite is more than just an innovative concept; it's a practical, cost-efficient, and fully compliant solution that directly addresses real business needs. Here's how it benefits businesses:

Predictable Demand & Secured Funding: By selling diamonds (or other products

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