Swiggy Dineout Announces GIRF 2025 with Unbeatable Deals, Rewards, and DineCash Cashback Program.
ByAinvest
Thursday, Aug 28, 2025 12:56 am ET1min read
HDB--
The GIRF 2025 will feature a mix of long-time favorites and first-time restaurant partners across various categories, including cafes, pubs, bars, luxury dining, and family dining restaurants. The platform has also introduced DineCash, a cashback program that earns users 10% of the bill amount as cashback, redeemable on the next visit. Additionally, HDFC Bank credit card users can avail an extra 10% discount, making every meal even more rewarding [2].
The campaign, conceptualized by The New Thing, aims to capture the energy and joy of big dining deals. The film, starring Uorfi Javed, blends music, choreography, and visuals to showcase dining as a celebratory experience. "Our focus with GIRF 2025 was to make it not just about discounts, but about the feeling of celebration and joy that comes with such big dining deals," said Dhruvish Thakkar, AVP – Revenue & Marketing, Swiggy Dineout [1].
Swiggy Dineout's mission is to make dining out fun, rewarding, and accessible for everyone. With over 40,000 restaurants live on the platform for bookings and bill payments across 50+ cities, the company strives to elevate the quality of life for urban consumers by offering unparalleled convenience. The platform aims to provide a superior experience to its users through innovative services and cutting-edge technology [3].
References:
[1] https://www.brandinginasia.com/swiggy-dineout-and-uorfi-javed-bring-disco-back-in-new-campaign/
[2] https://finance.yahoo.com/news/swiggy-dineout-brings-back-girf-044900099.html
[3] https://www.prnewswire.com/in/news-releases/swiggy-dineout-brings-back-girf-2025--indias-biggest-dining-out-festival-with-unbeatable-deals--rewards-302540677.html
Swiggy Dineout is redefining dining experiences with the return of its Great Indian Restaurant Festival (GIRF) 2025. The festival will offer up to 50% discount on dining at 20,000+ restaurants across 50+ cities for 2 months, starting August 22. HDFC Bank credit card users can also avail an extra 10% discount. Additionally, the platform has launched DineCash, a cashback program that earns users 10% of the bill amount as cashback, redeemable on the next visit. The campaign features Uorfi Javed in a disco avatar, with the theme "Discount Hai Disco".
Swiggy Dineout, India's leading on-demand dining platform, is set to redefine dining experiences with the return of its Great Indian Restaurant Festival (GIRF) 2025. The festival, set to run from August 22 to October 22, will offer up to 50% discounts on dining at 20,000+ restaurants across 50+ cities. This year's theme, "Discount Hai Disco," is led by Uorfi Javed in a disco avatar, promising a celebration of irresistible dining deals [1].The GIRF 2025 will feature a mix of long-time favorites and first-time restaurant partners across various categories, including cafes, pubs, bars, luxury dining, and family dining restaurants. The platform has also introduced DineCash, a cashback program that earns users 10% of the bill amount as cashback, redeemable on the next visit. Additionally, HDFC Bank credit card users can avail an extra 10% discount, making every meal even more rewarding [2].
The campaign, conceptualized by The New Thing, aims to capture the energy and joy of big dining deals. The film, starring Uorfi Javed, blends music, choreography, and visuals to showcase dining as a celebratory experience. "Our focus with GIRF 2025 was to make it not just about discounts, but about the feeling of celebration and joy that comes with such big dining deals," said Dhruvish Thakkar, AVP – Revenue & Marketing, Swiggy Dineout [1].
Swiggy Dineout's mission is to make dining out fun, rewarding, and accessible for everyone. With over 40,000 restaurants live on the platform for bookings and bill payments across 50+ cities, the company strives to elevate the quality of life for urban consumers by offering unparalleled convenience. The platform aims to provide a superior experience to its users through innovative services and cutting-edge technology [3].
References:
[1] https://www.brandinginasia.com/swiggy-dineout-and-uorfi-javed-bring-disco-back-in-new-campaign/
[2] https://finance.yahoo.com/news/swiggy-dineout-brings-back-girf-044900099.html
[3] https://www.prnewswire.com/in/news-releases/swiggy-dineout-brings-back-girf-2025--indias-biggest-dining-out-festival-with-unbeatable-deals--rewards-302540677.html

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