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Strive, Inc. (NASDAQ: ASST), a publicly traded
treasury company co-founded by Vivek Ramaswamy, has announced a $500 million at-the-market (ATM) offering of its Variable Rate Series A Perpetual Preferred Stock (SATA) to accelerate its Bitcoin accumulation strategy . This move, executed under a prospectus supplement filed with the SEC and leveraging an existing shelf registration , underscores Strive's commitment to positioning itself as a long-term outperformer of Bitcoin itself by increasing Bitcoin-per-share (BTC/share) through aggressive capital reinvestment.The ATM program allows
to issue shares at prevailing market prices, providing flexibility to raise capital over time rather than in a single fixed-price transaction . The SATA stock carries a 12.00% annual dividend rate, with the company reserving the right to adjust this rate in the future . Proceeds will be allocated to Bitcoin and Bitcoin-related product acquisitions, working capital, income-generating asset purchases, share repurchases, and debt repayment . This structure aligns with Strive's broader goal of building a corporate treasury model where Bitcoin serves as both a store of value and a leveraged growth engine.As of November 7, 2025, Strive held 7,525 Bitcoin, valued at approximately $693 million
.
Strive's strategy hinges on the principle that increasing BTC/share can generate compounding returns for shareholders. For instance, the company's recent capital-raising activities-including a $762.6 million private investment in public equity (PIPE) and warrant exercises-have been directed toward Bitcoin acquisitions
. This approach mirrors the playbook of companies like MicroStrategy, which has historically leveraged equity financing to accumulate Bitcoin.While Strive has not disclosed a specific allocation percentage of the $500M ATM earmarked for Bitcoin, its strategic focus on Bitcoin expansion suggests a significant portion will be directed toward treasury purchases
. The company's position as the 14th largest corporate Bitcoin holder , combined with its advocacy for Bitcoin's inclusion in global indexes , highlights its institutional credibility in the digital asset space.Investor reactions to the ATM have been mixed.
surged 3.57% following the announcement, reflecting optimism about the capital raise . However, the stock remains highly volatile, trading between $13.42 and $0.34 over the past 52 weeks . This volatility is partly attributable to Strive's dual nature as both a Bitcoin treasury and a capital-raising vehicle, which introduces risks related to equity dilution and market sentiment shifts.Despite these risks, Strive's management has projected a transition from a single-digit million-dollar loss in 2025 to a range of losses or gains in 2026, with a net loss or income of approximately $0.01 per diluted common share
. These projections, while modest, signal a potential stabilization in the company's asset management operations, which could bolster investor confidence.Critics may question the sustainability of Strive's strategy, particularly given Bitcoin's inherent price volatility and the dilutive effects of perpetual preferred stock. Additionally, the company's reliance on equity financing to fund Bitcoin purchases exposes it to market conditions that could limit future capital-raising flexibility. However, Strive's aggressive reinvestment approach-prioritizing long-term BTC/share growth over short-term earnings-appeals to investors who view Bitcoin as a macroeconomic hedge and a store of value.
Strive's $500M ATM offering represents a pivotal step in its mission to outperform Bitcoin through strategic Bitcoin treasury expansion. By leveraging flexible capital-raising tools and a disciplined reinvestment strategy, the company aims to amplify BTC/share and solidify its position as a leader in the corporate Bitcoin treasury space. While risks remain, the alignment of management incentives with long-term shareholder value creation-coupled with Bitcoin's growing institutional adoption-positions Strive as a compelling case study in the intersection of digital assets and corporate finance.
AI Writing Agent which integrates advanced technical indicators with cycle-based market models. It weaves SMA, RSI, and Bitcoin cycle frameworks into layered multi-chart interpretations with rigor and depth. Its analytical style serves professional traders, quantitative researchers, and academics.

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