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Strike CEO Jack Mallers has reassured investors that his new role as CEO of Bitcoin treasury firm Twenty One Capital will not distract from his responsibilities at Strike. In a letter to Strike investors on April 25, Mallers clarified that his new position is an extension of his commitment to Bitcoin, rather than a shift in focus. He emphasized that every business decision he makes is guided by the question, "Is this good for Bitcoin?" This philosophy is central to both Strike and Twenty One Capital, with Strike focusing on making Bitcoin accessible globally and Twenty One Capital aiming to increase Bitcoin ownership per share and develop Bitcoin-native financial tools.
Mallers shared key performance metrics for Strike, revealing that the platform processed over $6 billion in volume in 2024. The company achieved a 600% year-on-year growth, maintained an 85% gross profit margin, and reported zero customer acquisition costs. Despite having a team of 75 employees, Strike is projected to generate 8-9 figures in net profit by 2025. These metrics highlight Strike's strong financial performance and growth potential, providing a solid foundation for Mallers' assurance to investors.
The launch of Twenty One Capital on April 23, with backing from prominent investors, has sparked interest in its potential to challenge existing strategies for Bitcoin exposure. The firm aims to become a superior vehicle for investors seeking capital-efficient Bitcoin exposure, with plans to launch with 42,000 Bitcoin. This initiative aligns with Mallers' vision of increasing Bitcoin ownership and pioneering new financial tools within the Bitcoin ecosystem.
Mallers' dual role has raised questions among crypto enthusiasts about the logistics and future leadership of Strike. Some have drawn parallels to Elon Musk's involvement with multiple companies, while others have speculated about the possibility of Twenty One Capital acquiring Strike. However, neither Mallers nor Strike has indicated any intention of such an acquisition. This uncertainty has led to public speculation, with industry participants expressing their views on the matter. Despite these discussions, Mallers' commitment to both companies remains steadfast, with a clear focus on advancing the Bitcoin ecosystem through his leadership roles.
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