Strategy Buys 4,980 BTC for $531.9 Million Boosting Holdings to 597,325

Strategy, the publicly listed company formerly known as MicroStrategy, has significantly expanded its Bitcoin holdings by acquiring 4,980 BTC for approximately $531.9 million. This purchase, made between June 23 and 29, 2025, was conducted at an average price of $106,801 per token. The acquisition was funded through a combination of proceeds from the STRD issuance and an at-the-market (ATM) share sale program, which included sales of its preferred stock classes, STRK and STRF.

With this latest purchase, Strategy's total Bitcoin holdings now stand at 597,325 BTC, valued at around $64 billion based on the current market price of approximately $107,328 per Bitcoin. The average purchase price of the company’s total BTC position is now $70,982. This acquisition has resulted in a Bitcoin yield of 19.7% year-to-date for 2025.

The announcement of this purchase follows a hint from Strategy co-founder and executive chairman Michael Saylor on June 29. Saylor, known for his bullish stance on Bitcoin, referenced his recent public address at the BTC Prague event, where he forecasted that Bitcoin would be worth $21 million in 21 years. This prediction underscores his long-term optimism about the cryptocurrency's potential.

Strategy's relentless pursuit of Bitcoin accumulation began in August 2020 with an initial purchase of 21,454 BTC. Since then, the company has become one of the largest corporate holders of Bitcoin, owning over 2.8% of the total 21 million supply. This aggressive strategy has inspired numerous other companies to follow suit, adopting similar Bitcoin acquisition models.

Among the companies inspired by Strategy's approach is Metaplanet, often referred to as "Japan’s answer to Strategy." Metaplanet recently became the world’s fifth-largest corporate holder of Bitcoin following its hyper-accumulation strategy. The Tokyo-listed company aims to accumulate 210,000 BTC by 2027, or 1% of the total supply, through its ambitious ‘555 Million Plan.’

Other notable companies that have adopted the Bitcoin acquisition model include Trump Media, Cantor-backed Twenty One, GameStop, and Semler Scientific. These firms have been influenced by Saylor's strategy, recognizing the potential of Bitcoin as a store of value and a hedge against inflation.