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Strategy, the world's largest public holder of
, has expanded its holdings by acquiring 4,980 Bitcoin (BTC) for approximately $531.9 million during the week ending June 29, 2025. This purchase was made at an average price of $106,801 per coin, reflecting the rising market sentiment and increasing prices of Bitcoin. With this acquisition, Strategy's total Bitcoin holdings have increased to 597,325 BTC, purchased for about $42.4 billion at an average price of $70,982 per coin.The latest purchase has significantly boosted Strategy's year-to-date (YTD) gain to 85,871 BTC, or $9.5 billion. This gain is substantial but falls short of the 140,538 BTC gain, or $13 billion, recorded for the entire year of 2024. The company's Bitcoin yield has surged by 0.5% to 19.7%, edging closer to its targeted YTD yield goal of 25% by the end of 2025. Additionally, Strategy's quarter-to-date BTC yield has increased by about 0.4% to 7.8%.
This acquisition marks Strategy's 12th consecutive weekly purchase of Bitcoin, demonstrating the company's commitment to increasing its holdings in the cryptocurrency. The firm's strategy of consistently buying Bitcoin aligns with its long-term investment approach, aiming to capitalize on the potential growth and stability of the
. The company's substantial holdings and continuous purchases underscore its confidence in Bitcoin as a valuable investment, despite the volatility often associated with the cryptocurrency market.Strategy has consistently used capital raised through equity and preferred stock offerings to fund its Bitcoin investments. The latest purchase was financed through its STRK and STRF preferred stock ATM (at-the-market) programs. This method of raising capital has enabled the company to accumulate Bitcoin during various market conditions without relying on cash flow from operations. These financing efforts are part of a broader plan to build long-term exposure to Bitcoin. Strategy’s capital allocation approach focuses on maximizing BTC holdings during periods of price fluctuations.
Despite its continued accumulation, Strategy is currently facing five lawsuits alleging securities fraud. The legal claims target Strategy and executives Phong Le and Andrew Kang, citing a failure to disclose material risks tied to Bitcoin purchases. These lawsuits follow a reported $6 billion in unrealized losses this quarter. Legal experts say the cases may be consolidated, potentially affecting how Strategy handles future Bitcoin-related disclosures.

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