The Strategic Implications of Canada's New Tariff Policies on Its Steel and Lumber Sectors


Steel Sector: A Double-Edged Sword of Protection
The Canadian government has tightened import quotas for steel products from non-free trade agreement (FTA) partners to 20% of 2024 levels and limited imports from FTA countries (excluding the U.S. and Mexico) to 75% of 2024 levels. Additionally, a 25% global tariff on steel-derivative products like wind towers and prefabricated buildings has been imposed. These measures aim to curb foreign competition and redirect demand to domestic producers.

However, the U.S. tariffs-now 50% on steel and aluminum-have already forced Canadian firms to adapt. Stelco, recently acquired by Cleveland-CliffsCLF--, has raised steel prices in Canada by C$100 per short tonne to offset losses from weak domestic pricing. ArcelorMittalMT-- Dofasco, meanwhile, has expanded U.S. production capacity, including a new electric arc furnace, to mitigate exposure to trade policies. Despite these efforts, ArcelorMittal now forecasts a $150 million loss for 2025, up from earlier estimates.
The government's "Buy Canadian" policy, requiring contracts over $25 million to prioritize domestic materials, could provide temporary relief. Yet, as RBC analysts note, such measures may not fully offset the sector's reliance on the U.S. market, where logistical and economic constraints make a full pivot impractical.
Lumber Sector: A Crisis of Competitiveness
The lumber industry faces an even steeper challenge. U.S. tariffs on Canadian softwood lumber have surged to 45%, combining a new 10% duty with existing 35% levies. This has crippled producers like West Fraser Timber, which reported a $240 million net loss in Q3 2025 due to tariffs and weak housing demand. Stella-Jones, while less exposed, has also cut 2025 sales guidance.
To counter these pressures, the government has allocated $1.2 billion in loan guarantees for the softwood industry and launched the Build Canada Homes agency to prioritize domestic wood use. A 50% freight rate reduction for interprovincial transportation, set to begin in Spring 2026, aims to lower logistics costs. Yet, these measures may not reverse the sector's decline. The U.S. Lumber Coalition has already criticized Canada's actions as unfair trade practices, signaling potential legal battles.
Government Support: A Shield or a Crutch?
Canada's response includes a $5 billion Strategic Response Fund to aid sectors hit by U.S. tariffs, alongside provincial initiatives to subsidize domestic procurement according to the government's announcement. These measures could stabilize employment and liquidity in the short term but introduce policy risks for multinational firms. For instance, the Canada Border Services Agency's new steel compliance team to combat dumping highlights the government's aggressive stance, which may provoke further U.S. retaliation.
Investment Implications: Balancing Risk and Resilience
For investors, the key lies in assessing whether these protectionist measures will foster long-term resilience or merely delay inevitable structural adjustments. The steel sector's pivot to domestic demand and green steel production such as ArcelorMittal's low-CO2 initiatives offers some optimism. However, RBC warns that tariffs have already reduced manufacturing employment by 58,000 jobs in Ontario and Quebec, with real GDP growth projections slashed to 1.1% in 2025.
In the lumber sector, the $500 million loan guarantees and Build Canada Homes program may stabilize the industry temporarily, but the sector's competitiveness remains in question. Cleveland-Cliffs' acquisition of Stelco suggests confidence in Canada's steel sector, yet West Fraser's Q3 losses underscore the fragility of current strategies.
Conclusion: A High-Risk, High-Reward Landscape
Canada's tariff policies reflect a strategic bet on self-sufficiency, but their success hinges on the durability of domestic demand and the ability of firms to innovate. While government support provides a buffer, it also creates dependency and policy uncertainty. For investors, the steel and lumber sectors remain high-risk propositions, with outcomes heavily dependent on the trajectory of U.S.-Canada trade relations and the effectiveness of domestic restructuring efforts.
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