Costco Wholesale

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Costco's Strong January Sales and Digital Membership Growth Reinforce its Investment Narrative

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Jim Cramer reacts to Costco's discounted Hermès Birkin sale in Chinese warehouses, calls it 'just crazy'.

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Costco Wholesale: DA Davidson Maintains Neutral, PT Raised to $1000

Catalyst<ul> <li>Most analysts rate COST Buy or Strong Buy, showing broad institutional optimism.</li> <li>Current assets turnover ratio and interest coverage ratio indicate strong operational efficiency and debt servicing ability.</li></ul>Risk<ul> <li>Bearish signals such as Marubozu White and MACD Death Cross suggest downward pressure on the stock.</li> <li>Fund flow trends show mixed signals, with medium and large bucket inflows being negative.</li></ul>

Key Factors

Costco reported 9.3% YoY January net sales growth to $21.33 billion, driven by 7.1% comparable sales increases and 34% plus digitally enabled sales expansion.Costco’s membership renewal rate reached 92.3% in the U.S. and Canada, with membership fees rising 14% YoY to $1.3 billion in Q1.Costco’s stock closed up 1.20% on February 6, 2026, despite a 21.89% drop in trading volume compared to the prior day.

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