Bridgeline Digital, Inc. was incorporated under the laws of the State of Delaware on August 28, 2000. The company is an AI-driven marketing technology company that provides a suite of products that help businesses increase online revenue by attracting more visitors to its website, converting more visitors into buyers, and increasing the average order value per buyer. The company's software is delivered through a cloud-based software-as-a-service (SaaS) model as well as a perpetual license model that allows software to be hosted locally at client facilities or managed by Bridgeline. 

Bridgeline Digital, a leader in AI-powered product discovery and eCommerce solutions, announced that a leading distributor of plumbing, HVAC, fire protection, and municipal products has selected HawkSearch to enhance product discovery across its eCommerce experience. The distributor operates a large technical catalog with over 120,000 indexed records and chose HawkSearch to improve search relevance, streamline product discovery, and support both contractors and business buyers navigating complex product data. The implementation will include AI-powered search relevancy optimization, unit of measure normalization, advanced part number search, fuzzy matching and search correction, merchandising controls and product recommendations, and search analytics and reporting capabilities. Bridgeline continues to expand HawkSearch with advanced AI capabilities designed specifically for B2B commerce, including shopping assistants, analytics assistants, and agentic commerce innovations.

Bridgeline Digital

Bridgeline Digital's HawkSearch Chosen by Leading Plumbing Distributor

A leading distributor of plumbing, HVAC, and municipal products has chosen Bridgeline Digital's HawkSearch to enhance product discovery on its e-commerce site. HawkSearch will improve search relevance, streamline product discovery, and support both contractors and business buyers navigating complex product data. The distributor operates a large technical catalog with over 120,000 indexed records.

Bridgeline Digital: Leading Distributor Picks HawkSearch for AI-Powered Product Discovery

Bridgeline Digital, a leader in AI-powered product discovery and eCommerce solutions, announced that an industrial filtration supplier has selected HawkSearch to enhance product discovery across its eCommerce platform. The deployment is designed to improve search relevance by leveraging customer-specific purchasing behavior, historical order data, and AI-powered product discovery capabilities. This win highlights growing demand among industrial distributors for personalized buying journeys, helping customers identify the right products based on purchasing history and locate compatible replacement parts more efficiently.

Bridgeline Digital Wins Industrial Supplier as HawkSearch Client for Enhanced Product Discovery

Bridgeline Digital, a leader in AI-powered product discovery and eCommerce solutions, announced that a leading multi-segment enterprise organization has selected HawkSearch after a competitive evaluation. The win highlights growing demand for advanced personalization, entitlements, and AI-powered product discovery capabilities in complex B2B commerce environments. HawkSearch was chosen for its ability to deliver personalized experiences across distinct customer segments while supporting varied product assortments, pricing structures, and merchandising requirements.

Bridgeline Digital Wins Competitive Evaluation for HawkSearch with Advanced Personalization and Entitlements

Bridgeline Digital's HawkSearch has won a competitive evaluation with a leading multi-segment enterprise organization. The organization selected HawkSearch for its advanced personalization, entitlements, and AI-powered product discovery capabilities. HawkSearch was chosen for its ability to deliver personalized experiences across distinct customer segments while supporting varied product assortments, pricing structures, and merchandising requirements. The initial deployment will focus on improving product discovery and search performance, with plans to expand into advanced AI use cases over time.

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