Stock buybacks gain popularity over dividends as S&P 500's dividend yield decreases.

Friday, Jul 18, 2025 9:19 am ET1min read

Stock buybacks are surpassing dividends as the primary source of capital returns. Dividends are a cash payout to shareholders, while buybacks remove shares, increasing the remaining shareholders' stake in the company. The S&P 500's dividend yield has been declining.

Stock buybacks have been on the rise, surpassing dividends as the primary source of capital returns for many companies. This shift is evident in the declining dividend yield of the S&P 500 [1]. While dividends represent a direct cash payout to shareholders, buybacks involve the company purchasing its own shares, thereby increasing the stake of remaining shareholders.

Understanding Stock Buybacks

When a company announces a stock buyback, it essentially buys back its own shares from the open market. This reduces the number of shares outstanding, which can increase the value of each remaining share. The primary benefit for investors is an increase in earnings per share (EPS), as the total profit is divided among fewer shares. Additionally, buybacks can be used to offset dilution from stock-based compensation, such as stock options and grants given to employees [1].

Flexibility and Strategic Use

One of the key advantages of buybacks is their flexibility. Unlike dividends, which are regular and predictable, buybacks can be announced and executed at the company's discretion. This allows companies to use them opportunistically, such as when they believe their stock is undervalued or when they have excess cash and no immediate internal projects to fund [1].

Case Studies: Successful and Unsuccessful Buybacks

Several companies have used buybacks strategically. Apple, for instance, has spent over $500 billion on buybacks since 2012, largely driven by massive free cash flow and confidence in the company's stock [1]. Microsoft, on the other hand, balances buybacks with consistent dividends, signaling a commitment to both growth and shareholder returns. Meta has used buybacks countercyclically, increasing their program during market downturns to signal confidence in the long-term value of their stock [1].

However, buybacks can also go wrong. Bed Bath & Beyond is a cautionary tale, having spent billions on buybacks while sales declined, eventually leading to bankruptcy. Similarly, Boeing faced intense criticism for spending billions on buybacks before facing a liquidity crunch due to the COVID-19 pandemic [1].

Conclusion

The rise of stock buybacks as the primary source of capital returns reflects a strategic shift in corporate finance. While buybacks can increase shareholder value and provide flexibility, they must be used judiciously. Companies must consider the opportunity cost and ensure that buybacks align with their long-term strategic goals. As with any financial decision, the success of stock buybacks depends on the context and the company's specific circumstances.

References:

[1] Corporate Finance Institute. (n.d.). Corporate Finance Explained: Stock Buybacks. Retrieved from https://corporatefinanceinstitute.com/resources/finpod/corporate-finance-explained-stock-buybacks/

Stock buybacks gain popularity over dividends as S&P 500's dividend yield decreases.

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