Stock Alert: Cash Ur Drive Marketing IPO Lists Today with 26% GMP and Strong Subscription Demand

Cash Ur Drive Marketing is set to list on the NSE SME platform on August 7 with a GMP of 26% and a premium of Rs 34 over the issue price of Rs 130 per share. The IPO was subscribed 81.94 times overall, with exceptional demand from HNIs, QIBs, and retail investors. The company posted robust growth in FY25, with revenue rising 45% YoY to Rs 142.18 crore and PAT doubling to Rs 17.68 crore. The IPO proceeds will be used for tech investment, capex, and working capital needs.

Cash Ur Drive Marketing, an outdoor-media advertising company specializing in vehicle wrap advertising, is set to list on the NSE SME platform on August 7. The Initial Public Offering (IPO) has generated significant interest, with a grey market premium (GMP) of 26% and a premium of Rs 34 over the issue price of Rs 130 per share. The IPO was subscribed 81.94 times overall, indicating strong demand from High Net Worth Individuals (HNIs), Qualified Institutional Buyers (QIBs), and retail investors [1].

The company received bids for around 25.35 crore worth of shares, with only 30.95 lakh shares on offer. Retail investors subscribed 62.41 times their quota, while Non-Institutional Investors (NIIs) led the demand, subscribing 135.23 times. QIBs were slightly cautious, subscribing 76.19 times their allocated quota [1].

Cash Ur Drive Marketing's IPO consists of a fresh issue of 44.69 lakh shares worth Rs 58.10 crore and an offer for sale of 2.07 lakh shares worth Rs 2.69 crore. The funds generated from the IPO will be used for technological investments, capital expenditures, supporting working capital needs, and various corporate activities [2].

The company reported robust growth in FY25, with revenue rising 45% year-on-year to Rs 142.18 crore and profit after tax (PAT) doubling to Rs 17.68 crore. The company aims to use the IPO proceeds primarily for funding working capital (Rs 33 crore), investment in technology (Rs 5.31 crore), and capital expenditure (Rs 5.97 crore) [2].

Market participants will be closely watching the subscription data over the next few days, particularly retail and HNI demand, to gauge the listing potential. The company's unique focus on transit media such as cab wraps, auto hoods, and EV charging station ads, along with its comprehensive marketing solutions, has attracted significant investor interest [2].

References:
[1] https://www.goodreturns.in/ipo/cash-ur-drive-marketing-ipo-highlights-the-sme-ipo-booked-82-times-what-gmp-signals-1447389.html
[2] https://economictimes.indiatimes.com/markets/ipos/fpos/cash-ur-drive-ipo-opens-for-subscription-check-gmp-price-band-and-other-details/articleshow/123009170.cms