Steak 'n Shake Launches Limited-Edition Bitcoin Steakburger to Celebrate Five Months of Bitcoin Payments

Steak 'n Shake, a 91-year-old American fast food chain, is launching a limited-edition Bitcoin Steakburger to celebrate five months of accepting Bitcoin payments. The chain has gained a loyal following among the Bitcoin community and has seen a 50% reduction in processing fees due to customers making payments in Bitcoin instead of credit cards. Supplies of the Bitcoin Steakburger are limited, and it is available only for Bitcoin payments.

Steak 'n Shake, a 91-year-old American fast food chain, is set to launch a limited-edition Bitcoin Steakburger to celebrate five months of accepting Bitcoin payments. The chain has seen a 15% increase in same-store sales during the third quarter of 2025, with a significant portion of this growth attributed to the adoption of Bitcoin payments. The Bitcoin Steakburger, priced at $7.19, will be available for a limited time and can only be purchased with Bitcoin.

The launch of the Bitcoin Steakburger is part of a broader trend in the fast-food industry, where several major restaurant chains are experimenting with Bitcoin payments. FAT Brands, the parent company of Fatburger, Johnny Rockets, Round Table Pizza, and Great American Cookies, began accepting Bitcoin for international franchise royalty payments in April 2025. Subway expanded Bitcoin payments across select European outlets through the GoCrypto platform and offered loyalty rewards to crypto users. In South Africa, Pizza Hut and KFC introduced Bitcoin payments to meet growing demand for digital options in emerging markets.

Steak 'n Shake's decision to prioritize Bitcoin payments has been supported by the Bitcoin community, which has processed over 120,000 transactions with the Lightning Network since May 2025. The chain has seen a 50% reduction in processing fees due to customers making payments in Bitcoin instead of credit cards. Despite initial opposition to Ethereum payments, Steak 'n Shake has decided to stay loyal to Bitcoin after a change in public sentiment.

The decision to pause the in-house vote on accepting Ethereum (ETH) payments was supported by Vitalik Buterin, the co-founder of Ethereum. Buterin highlighted the importance of principle over popularity and praised Steak 'n Shake's decision to value communal belief over marketing value. The pause in the vote reflects a broader trend in the crypto community, where Bitcoin maximalists have advocated for the exclusive use of Bitcoin as a form of payment.

The launch of the Bitcoin Steakburger coincides with a significant increase in Bitcoin's market value. By October 2025, Bitcoin is expected to trade at $70,000 to $80,000, while Ethereum is projected to trade at $3,500 to $4,000. The Lightning Network, which supports Bitcoin payments, facilitates millions of micropayments every day with the support of an approximate number of 5,800 active nodes.

The adoption of Bitcoin by Steak 'n Shake is a testament to the growing acceptance of cryptocurrencies in the mainstream economy. As more businesses adopt Bitcoin payments, the cryptocurrency is likely to become an increasingly important part of the global financial system.