Star Equity Holdings to Replace Hudson Global as Company Name

Hudson Global Inc. has changed its corporate name to Star Equity Holdings, Inc. The name change reflects the company's strategic direction and commitment to building a diversified portfolio of businesses aimed at generating long-term shareholder value. The ticker symbols for its common stock and 10% Series A Cumulative Perpetual Preferred Stock will change to STRR and STRRP, respectively, on NASDAQ. The company will be led by Jeff Eberwein as CEO and Rick Coleman as COO.

Hudson Global Inc. (formerly NASDAQ: HSON) has announced a significant corporate rebranding, renaming itself to Star Equity Holdings, Inc. (STRR for Common Stock and STRRP for Preferred Stock). This change, effective September 5, 2025, follows the company's August 22, 2025 merger with Star Operating Companies, Inc. [1].

The rebranding reflects Hudson Global's strategic focus on building a diversified business portfolio to enhance long-term shareholder value. The new leadership team includes Jeff Eberwein as CEO and Rick Coleman as COO, with key executives Matt Diamond, Hannah Bible, and Shawn Miles rounding out the management team [1].

Star Equity Holdings, Inc. is a diversified holding company that seeks to build long-term shareholder value by acquiring, managing, and growing businesses with strong fundamentals and market opportunities. The company operates in four divisions: Building Solutions, Business Services, Energy Services, and Investments [1].

The Building Solutions division operates in modular building manufacturing, structural wall panel and wood foundation manufacturing, and glue-laminated timber (glulam) column, beam, and truss manufacturing. The Business Services division provides flexible and scalable recruitment solutions to a global clientele. The Energy Services division engages in the rental, sale, and repair of downhole tools used in various industries. The Investments division manages and finances the company's real estate assets and investment positions in private and public companies [1].

The name change and strategic direction are aimed at positioning the company for growth and increased shareholder value. However, the company acknowledges several risks and uncertainties that could impact its future performance, including global economic fluctuations, competition, and market conditions [1].

Citi has recently downgraded The Cooper Companies (COO) to neutral from buy due to a revised FY25 revenue forecast, but maintained improved EPS guidance. The company's stock has seen a 68.19% growth in GuruFocus Value, and the current consensus among brokerage firms is "Outperform" with a recommendation rating of 2.1 [2].

The Cooper Companies reported a 5.7% year-over-year increase in consolidated revenues in Q3 2025, with non-GAAP earnings growing by 15%. The company faced challenges with its clariti product line, particularly in Asia Pacific, and pressure on the PARAGARD product line, which may impact short-term financial performance [2].

References:
[1] https://www.stocktitan.net/news/HSON/hudson-global-renamed-star-equity-holdings-fvwfk0flcp2h.html
[2] https://www.ainvest.com/news/citi-downgrades-cooper-companies-revenue-guidance-cut-maintains-improved-eps-forecast-2508/