Standard Chartered: Taiwan ranks among top 3 wealth management markets after Singapore and Hong Kong

Standard Chartered: Taiwan ranks among top 3 wealth management markets after Singapore and Hong Kong

Standard Chartered: Taiwan Emerges as Key Wealth Management Hub in Asia

Standard Chartered’s wealth management division has intensified its focus on Asia’s affluent and high-net-worth clients, with Taiwan emerging as a top-three market for wealth management after Singapore and Hong Kong. The bank’s strategic realignment, supported by a $1.5 billion investment in its wealth business, underscores its commitment to capturing growth in regions where wealth creation outpaces global trends.

Taiwan’s private banking sector has seen robust asset under management (AUM) growth, driven by its dynamic technology and semiconductor industries. While specific AUM figures for Taiwan are not disclosed in recent reports, the island’s wealth management market has historically ranked among Asia’s most competitive, with a 65% increase in millionaire households over the past decade. Standard Chartered’s presence in Taiwan aligns with its broader strategy to serve clients across the wealth spectrum, from those with $150,000 in investible assets to ultra-high-net-worth individuals.

The bank’s 2025 results highlight the success of this strategy, with wealth management contributing significantly to its 16% year-on-year profit increase. Assets under management for affluent clients globally rose 35% to $367 billion in 2025, while net new money reached $44 billion. Taiwan’s strategic importance is further reinforced by its role in cross-border wealth flows, as clients seek diversified booking centers amid geopolitical and regulatory uncertainties.

However, Taiwan faces challenges, including a net outflow of 100 high-net-worth individuals in 2025 due to regional tensions and a preference for safer jurisdictions like Australia and Canada. Despite this, Standard Chartered remains confident in its ability to retain and grow its client base through tailored services, including managed investments, capital markets solutions, and digital tools like AI-driven portfolio analytics.

The bank’s expansion in Taiwan reflects broader trends in Asia’s wealth landscape, where Singapore and Hong Kong remain dominant hubs. With a focus on technological innovation, cross-border capabilities, and client-centric advisory services, Standard Chartered aims to solidify its position in Taiwan’s evolving wealth management ecosystem.

Standard Chartered’s 2025 wealth management strategy and investment plans: Standard Chartered’s 2025 wealth management strategy and investment plans.
Standard Chartered’s 2025 annual financial results: Standard Chartered’s 2025 annual financial results.
Analysis of Asia’s wealth migration and market dynamics in 2025: Analysis of Asia’s wealth migration and market dynamics in 2025.