Stagwell Agency Appoints Hank Kosinski as Chief Marketing Officer

Stagwell agency Allison Worldwide has appointed Hank Kosinski as Chief Creative Officer and Chief Marketing Officer, effective October 1. Kosinski joins from VML, where he was executive creative director. At Allison, he will lead all creative and client work ideation, as well as agency marketing and thought leadership, reporting to CEO Jonathan Heit.

NEW YORK, Sept. 12, 2025 /PRNewswire/ -- Allison Worldwide, a Stagwell (STGW) agency, has appointed Hank Kosinski as Chief Creative Officer and Chief Marketing Officer, effective October 1. Kosinski joins the agency from WPP's VML, where he served as executive creative director. He brings over two decades of experience in developing iconic campaigns and shaping brand positioning for notable companies such as Microsoft, Nike, Coca-Cola, and Pfizer, among others Allison Worldwide Names Industry Veteran Hank Kosinski as Chief Creative Officer and Chief Marketing Officer^[1].

At Allison Worldwide, Kosinski will oversee all creative and client work ideation, as well as agency marketing and thought leadership, reporting to CEO Jonathan Heit. "Hank is a proven force who knows how to help clients turn creative into business results and transformative narratives into strong engagement with audiences worldwide," said Ray Day, Allison executive chair and Stagwell vice chair Allison Worldwide Names Industry Veteran Hank Kosinski as Chief Creative Officer and Chief Marketing Officer^[1].

Kosinski's appointment underscores Allison Worldwide's commitment to uniting creativity with innovation, a key aspect of the agency's strategy. "I'm thrilled to join Allison Worldwide at such a pivotal moment," said Kosinski. "The agency's dedication to innovation and its talented team is inspiring, and I look forward to collaborating to turbocharge our next chapter of growth" Allison Worldwide Names Industry Veteran Hank Kosinski as Chief Creative Officer and Chief Marketing Officer^[1].

Allison Worldwide is a digital-first, data-led, and future-focused communications agency that provides end-to-end global communications, PR, influencer, analytics, and marketing support to clients ranging from Fortune 500 companies to start-ups. The agency is owned by Stagwell, one of the fastest-growing and most influential marketing and communications networks in the world Allison Worldwide Names Industry Veteran Hank Kosinski as Chief Creative Officer and Chief Marketing Officer^[1].