Spotify Introduces Messages Feature for Seamless Sharing

Spotify introduces a new feature called Messages, allowing users to share music, podcasts, and audiobooks with friends and family within the app. The feature aims to make word-of-mouth recommendations more seamless and streamlined. It will be available to Free and Premium users aged 16 and older in select markets on mobile devices.

Spotify has rolled out a new feature called Messages, enabling users to share music, podcasts, and audiobooks with friends and family directly within the app. The feature aims to streamline word-of-mouth recommendations and enhance user engagement. This new capability is available to both Free and Premium users aged 16 and older in select markets on mobile devices.

The Messages feature allows users to access their message history through the profile section in the top-left corner of the app. Users can react with emojis and send text messages, similar to other messaging apps like WhatsApp. The feature can be accessed via the share icon in the Now Playing view, making it easy to send recommendations while listening to a song, podcast, or audiobook.

Spotify has implemented several measures to prevent spam and ensure user safety. Users can opt out of the feature entirely in the app's Settings, accept or reject messages, block other users, or report offending messages. The messages are protected by "industry-standard encryption," and Spotify uses proactive detection technology to scan for unlawful and harmful content.

The introduction of Messages comes as Spotify continues to expand its feature set, which some users have criticized as "feature creep." While the feature may appeal to some users, many have expressed a preference for sharing links on dedicated messaging apps. The rollout of Messages coincides with ongoing rumors about Spotify's plans to introduce a Music Pro plan, which could include lossless audio, concert ticket deals, and AI-powered remixing tools.

Spotify's focus on new features such as Messages has led to some users calling for the long-awaited HiFi upgrade. However, the company has not yet confirmed when or if this feature will be released. The introduction of Messages may ultimately prove popular with some users, but it remains to be seen how it will impact Spotify's overall user experience and market position.

References:
[1] https://www.techradar.com/audio/spotify/nobody-asked-for-this-spotify-gets-new-messages-feature-as-fans-wait-in-vain-for-hifi-upgrade
[2] https://businesspost.ng/showbiz/spotify-introduces-direct-messaging-feature/