Splash Beverage surged 30.42% in after-hours trading following the announcement of a joint venture with BAAD Ventures to enter the hemp-THC drinks market. The partnership, giving Splash a 51% stake, aims to leverage the company’s distribution expertise and BAAD’s Nimbus brand—a high-performing 10mg THC seltzer—to drive rapid expansion into six new U.S. states. Despite recent federal restrictions on hemp-THC products, the venture highlights strategic positioning in a fast-growing sector, with Nimbus already showing strong retail performance. The collaboration combines complementary strengths to enhance supply-chain efficiency and innovation, aligning with investor optimism about the beverage industry’s evolving opportunities.
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