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On June 6, 2025,
(SO) experienced a significant decline in trading volume, with a total turnover of $353 million, marking a 40.77% decrease from the previous day. This placed SO at the 225th position in terms of trading volume among all stocks listed on the market that day.Jefferies, a prominent financial services firm, upgraded its rating for The Southern Company (SO) from 'Hold' to 'Buy' on June 5, 2025. This upgrade reflects a positive outlook on the company's growth prospects. The price target for SO was adjusted from $102 to $100, indicating a slight decrease of 1.96%. Despite this reduction, the upgraded rating suggests optimism for SO's future performance and stability within the energy sector.
Analysts have provided a range of price targets for SO, with an average target of $93.75. This average target implies a potential upside of 6.18% from the current price. The consensus recommendation from brokerage firms indicates a 'Hold' status for SO, with a rating scale ranging from 1 to 5, where 1 signifies a 'Strong Buy' and 5 denotes a 'Sell'.
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