Southern Company’s $0.71B Volume Plunge to 179th Amid Expansion and Analyst Upgrades

On August 1, 2025, The Southern Company (SO) reported a trading volume of $0.71 billion, a 40.41% decline from the previous day, ranking 179th in market activity. The stock closed at $95.01, reflecting a 0.02% after-hours gain. Key developments included Georgia Power’s request for 9,900 MW of new energy resources to support Georgia’s growth, and Southern Linc’s appointment of Adam Emrich as Vice President of Customer Solutions and Sales. The company’s Q2 earnings showed revenue of $6.973 billion, though net income declined compared to the prior year.

Southern Company Gas expanded its clean energy portfolio with new renewable natural gas (RNG) acquisitions in Virginia and Tennessee, aligning with broader decarbonization efforts. Meanwhile, regulatory filings highlighted the company’s compliance with FERC Order 881, as six transmission providers adopted OATI’s ambient-adjusted ratings solution. Analysts at BMO reiterated an “Outperform” rating for SO, raising the price target to $102, citing defensive positioning amid trade policy uncertainties.

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