Solana News Today: Verb Completes $558M Private Placement to Buy TON as TSC Rebrand Kicks Off

Verb Technology Company, Inc. (Nasdaq: VERB) has completed a $558 million private placement, marking the first publicly traded treasury strategy focused on Toncoin (TON). The transaction, led by Kingsway Capital, involved the sale of approximately 58.7 million shares and pre-funded warrants at $9.51 per share, reflecting the company’s closing stock price on August 1, 2025 [1]. The offering was oversubscribed, with final closing expected on or around August 7, subject to regulatory approval [2].

As part of a strategic repositioning, the company has announced plans to rebrand as TON Strategy Co. (TSC). The majority of the funds raised will be allocated to purchasing Toncoin, the native token of The Open Network. This move signals a significant pivot toward blockchain-based treasury management and positions the firm as one of the largest institutional holders of Toncoin globally [3]. The company emphasized that Toncoin will serve as both a store of value and a source of income through staking mechanisms [4].

Under the terms of the placement, Verb aims to retain 77% of the raised capital in liquid assets, allowing the firm to acquire up to 5% of Toncoin’s circulating market capitalization. Additionally, 36% of the share capital is subject to a lock-up period of six to twelve months [5]. Leadership changes have also been announced, with Veronika Kapustina becoming CEO and Sarah Olsen appointed as CFO [6].

This development mirrors a broader institutional trend in crypto markets, particularly with the emergence of treasury strategies such as SOL Strategies, which raised $500 million earlier in 2025 to fund its Solana (SOL) treasury [7]. The TSC model reflects the growing integration of blockchain assets with real-world user bases, particularly on platforms like Telegram, which has designated TON as its exclusive blockchain.

Despite the positive implications for institutional adoption, Toncoin experienced a short-term decline of 4.15% following the announcement [8]. However, Verb’s stock price surged 193.38% on August 4, closing at $27.40 [9]. The investment underscores increasing institutional confidence in Toncoin as a strategic asset, especially as the TON ecosystem expands through integrations with Telegram and decentralized finance (DeFi) platforms.

Source:

[1] https://news.bitcoin.com/nasdaq-traded-verb-closes-558m-placement-for-toncoin-treasury-strategy/

[2] https://www.stocktitan.net/news/VERB/verb-technology-company-nasdaq-verb-successfully-closes-558-million-cwsjqsbur3v8.html

[3] https://www.stocktitan.net/sec-filings/VERB/8-k-verb-technology-company-inc-reports-material-event-8cb8e7dedad8.html

[4] https://www.ainvest.com/news/verb-technology-closes-558mln-private-placement-toncoin-purchases-2508/

[5] https://www.tipranks.com/news/company-announcements/verb-technologys-558m-private-placement-with-kingsway

[6] https://www.tipranks.com/news/verb-technology-closes-558m-private-placement-thefly

[7] https://www.msn.com/en-us/money/companies/verb-technology-company-announces-about-558m-private-placement/ar-AA1JSE2j

[8] https://crypto.news/toncoins-institutional-profile-grows-with-verbs-558m-public-treasury-commitment/