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Pump.fun, a leading Solana-based memecoin launchpad, reported a 2025 low in monthly revenue for July, marking a sharp downturn in the memecoin sector. The platform generated $24.96 million in revenue last month, a significant 80% decline from its peak of over $130 million in January. This drop is part of a continuous trend, with revenues previously peaking at $90 million in February before falling to $37 million in March, according to data from DeFi analytics platform DefiLlama [1].
The broader memecoin market has also shown signs of cooling. In July, the sector reached a market capitalization of $85 billion and a 24-hour trading volume of $17.22 billion. However, by the end of the month, the valuation dropped to $65 billion, a 23.5% decline. The 24-hour trading volume also fell sharply to $5.59 billion, a 67% reduction from its peak [1].
Trading activity on Solana’s major memecoin platforms has similarly declined. On July 9, Pump.fun recorded 346,000 daily traders and $348 million in trading volume, but by late August, these numbers had dropped to 129,000 traders and $150 million in volume—decreases of 62% and 56%, respectively. Its competitor, LetsBonk, also saw a significant drop in volume despite an increase in daily traders. LetsBonk recorded 260,000 traders, a 25% increase from its July 9 record, but its trading volume fell to $453 million, down nearly 10% [1].
The decline in daily token creation on the Solana network further underscores the waning interest in the sector. Solscan data showed that on August 2, only about 34,040 Solana Program Library (SPL) tokens were minted, the lowest daily mint record for the past three months [1].
The slowdown in the memecoin market reflects broader market exhaustion and a shift in investor sentiment. While early memecoins such as Dogecoin and Shiba Inu initially attracted widespread attention, the novelty has faded. Analysts suggest that the speculative fervor driving the memecoin boom is being replaced by a more cautious approach from investors. Although new tokens like Troller Cat and Moo Deng continue to be promoted, these efforts have not yet generated the sustained demand needed to reverse the revenue declines [4].
The broader implications of these trends are still emerging. While the community-driven nature of memecoins has ensured their continued existence, the financial sustainability of platforms that facilitate their creation and trading is increasingly in question. The latest data from Pump.fun and the broader sector indicate that the memecoin market is entering a period of consolidation, where only the most resilient platforms and projects may survive.
Sources:
[1] https://cointelegraph.com/news/pump-fun-revenue-drops-2025-solana-memecoins
[2] https://cryptodnes.bg/en/tag/bitcoin/page/4/
[3] https://changelly.com/blog/is-it-late-to-buy-doge-now/
[4] https://www.msn.com/en-us/money/savingandinvesting/experts-say-these-are-the-9-best-new-meme-coins-to-join-this-month-stage-15-is-live-now/ar-AA1JzamO

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