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Coinbase has added Useless Coin (USELESS) to its listing roadmap, marking a notable inclusion for a token that explicitly lacks utility or long-term development plans [1]. The announcement, first shared via
Assets on social media, has drawn significant attention from the crypto market and highlights the platform's ongoing efforts to expand its token offerings [2]. The token, built on the blockchain, has experienced a sharp price surge following the news, with a peak increase of over 40% and a 24-hour gain of 51.14% [1]. Currently trading at $0.29, USELESS now holds a market capitalization of $2.9 billion [3].The move raises questions about Coinbase's listing criteria and whether the platform is prioritizing volume and novelty over traditional metrics such as real-world utility or sustainable development [1]. While no specific listing date has been disclosed, the token is now part of a broader roadmap that includes other projects aimed at enhancing token diversity on the platform [2]. This follows Coinbase’s recent addition of the WalletConnect Token (WCT), suggesting a strategy to support decentralized finance (DeFi) interoperability and new integrations [4].
USELESS has attracted attention from traders for its humorous branding and viral appeal, which have driven rapid community growth and social media traction. However, the token’s price movements have been highly volatile, with a sharp pullback of over 4% following its initial surge [1]. This aligns with typical behavior seen in the memecoin space, where sentiment and media exposure are primary drivers of price action [5]. Similar Solana-based memecoins, such as BONK, TRUMP, and FARTCOIN, have also shown varying levels of momentum, indicating a broader trend in the market [5].
The inclusion of USELESS on Coinbase has coincided with its upcoming listing on Binance.US on August 14, 2025 [6]. This suggests a growing cross-platform appeal for Solana-based memecoins and may signal a shift in institutional platforms toward accommodating speculative assets that generate high trading volumes. Analysts speculate that such decisions could indicate a growing acceptance of memecoins within the institutional crypto space, driven largely by their ability to attract retail investors [1]. However, critics warn that these listings may normalize speculative trading and increase the risks for retail investors [1].
Coinbase has not provided a detailed rationale for the decision but the timing and context suggest a competitive move to remain aligned with major exchanges like Binance, which has also added USELESS for trading [6]. As the crypto market continues to evolve, the listing of USELESS underscores the blurred lines between speculative assets and more traditional investment-grade tokens [3]. For now, the market appears to be embracing the trend, with traders and investors watching closely to see how the listing plays out.
Source:
[1] AInvest, https://www.ainvest.com/news/bitcoin-news-today-useless-coin-surges-40-coinbase-listing-roadmap-announcement-2508/
[2] X, https://x.com/CoinbaseAssets/status/1955712358791188586
[3] BlockBeats, https://www.theblockbeats.info/en/flash/307307
[4] AInvest, https://www.ainvest.com/news/coinbase-adds-walletconnect-token-roadmap-optimism-network-2508/
[5] Odaily, https://www.odaily.news/en/newsflash/443202
[6] CoinMarketCal, https://coinmarketcal.com/en
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