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Arthur Hayes, co-founder of BitMEX and current Chief Investment Officer at Maelstrom, has joined
treasury company as the first member of its newly established advisory committee. The announcement, made on Tuesday, marks a strategic move to strengthen Upexi’s presence in the Solana ecosystem through strategic partnerships and targeted investments [2]. Hayes, whose firm Maelstrom invested in Upexi via a private placement, will help the company optimize its performance and identify capital raising opportunities [2].Hayes emphasized that Maelstrom’s decision to back Upexi was based on the company’s treasury expertise, strong traditional finance connections, and a prudent strategy aimed at maximizing value for a diverse investor base. He added that Upexi has already demonstrated its commitment to its vision and is now poised to solidify its position as a leading Solana treasury company [2].
Upexi announced the formation of the advisory committee in conjunction with Hayes' appointment. The company has not yet disclosed the identities of additional advisory members, but plans to name them in the coming weeks [1].
According to Allan Marshall, Upexi’s Chief Executive Officer, the committee will focus on driving performance, amplifying the company’s brand, and unlocking transformative opportunities [2]. The move underscores growing interest in Solana-based treasury management solutions, with industry veterans like Hayes lending credibility and strategic insight to firms operating in this space [2]. As Upexi expands its footprint, the company is positioning itself at the intersection of traditional finance and the rapidly evolving blockchain economy, leveraging the expertise of its new advisory committee to scale its influence [2].
Source:
[1] Upexi Establishes Advisory Committee and Welcomes Arthur Hayes as First Member.
https://www.globenewswire.com/news-release/2025/08/12/3131640/0/en/Upexi-Establishes-Advisory-Committee-and-Welcomes-Arthur-Hayes-as-First-Member.html
[2] Arthur Hayes joins Solana treasury company Upexi as first member of new advisory committee.
https://cryptobriefing.com/solana-treasury-company-arthur-hayes/

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