• Solaire Partners to manage KRW 40 billion fund for IPTV VOD market
• Fund aims to secure high-quality content for IPTV platforms
• Revitalize IPTV market challenged by OTT platforms growth
• Establish sustainable ecosystem for Korea's video content industry
• Jointly financed by KT, SK Broadband, and LG Uplus
• Strategic initiative to accelerate content delivery to viewers
• Fund formation represents a strategic initiative for IPTV VOD market
Solaire Partners has been appointed to manage a KRW 40 billion fund aimed at securing high-quality content for IPTV VOD platforms. The fund, jointly financed by KT, SK Broadband, and LG Uplus, aims to revitalize the IPTV market, which has been challenged by the growth of OTT platforms. This strategic initiative seeks to establish a sustainable ecosystem for Korea's video content industry and accelerate content delivery to viewers [1].
The fund's primary objective is to acquire high-quality content that can compete with the offerings of popular OTT services. By leveraging Solaire Partners' expertise in content acquisition, strategy, and business development, the fund aims to enhance the value proposition of IPTV platforms and attract more subscribers. This move is seen as a crucial step in revitalizing the IPTV market and ensuring its long-term viability [2].
The appointment of Solaire Partners reflects the industry's recognition of the consultancy's deep understanding of the TV content market. The firm's experience in strategic planning, research, and business development positions it well to navigate the complexities of the IPTV VOD market. The fund's formation is a significant development, signaling a strategic shift towards securing premium content and strengthening the IPTV ecosystem [3].
The initiative is part of a broader trend in the TV industry, where traditional TV operators are increasingly focusing on content acquisition and delivery to compete with OTT platforms. The fund's size and the involvement of major Korean telecom companies indicate a substantial commitment to revitalizing the IPTV market and positioning it as a viable alternative to OTT services [4].
In conclusion, the appointment of Solaire Partners to manage the KRW 40 billion fund for the IPTV VOD market represents a strategic move to bolster the industry's content offerings and ensure its sustainability. The fund's focus on high-quality content acquisition and the involvement of key industry players highlight the industry's commitment to revitalizing IPTV and establishing a robust ecosystem for video content in Korea.
References:
[1] https://www.3vision.tv/
[2] https://www.3vision.tv/
[3] https://www.3vision.tv/
[4] https://www.3vision.tv/
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