Snowflake Appoints Chris Niederman as Senior Vice President of Alliances & Channels

Snowflake Inc. has appointed Chris Niederman as Senior Vice President of Alliances & Channels, effective July 21, 2025. Niederman will lead the Snowflake global channel and partner ecosystem, driving growth and collaboration through the Snowflake AI Data Cloud. He has over 30 years of technology experience, including 11 years at Amazon Web Services (AWS) where he led the Global Systems Integrators business.

Snowflake Inc. (NYSE: SNOW) has appointed Chris Niederman as Senior Vice President of Alliances & Channels, effective July 21, 2025. Niederman, who brings over 30 years of experience in building partnership organizations, will lead Snowflake’s global channel and partner ecosystem. The appointment comes as Snowflake demonstrates strong momentum, with InvestingPro data showing a 61.4% return over the past year and revenue growth [3].

Niederman joins Snowflake from Amazon Web Services (AWS), where he served as Managing Director of the AWS Industries and Solutions team. At AWS, he led the organization responsible for AWS’s worldwide partner strategy and industry transformation initiatives. Prior to AWS, Niederman held partner sales positions at VMware, where he created the company’s first National Partner Sales team. He also holds an MBA with a concentration in Finance and Marketing from the University of Chicago Booth School of Business.

Niederman will be responsible for driving growth and collaboration through the Snowflake AI Data Cloud. The Snowflake Partner Network, a rapidly expanding ecosystem of over 12,000 global partners, plays a critical role in accelerating customer success, modernizing data architectures, driving AI adoption, and facilitating secure data collaboration [1][2].

Comments from industry experts highlight the significance of Niederman's appointment. Darren Saumur, President of Blue Yonder, stated, "Partnering with Snowflake is critical to our customers’ success especially in the AI era. I’ve seen the business impact Chris can drive first-hand after our many years working together across the tech ecosystem. Chris's deep experience in fostering strategic alliances and his focus on impactful industry solutions will expand the Snowflake ecosystem’s capabilities and empower joint customers to accelerate their supply chain operations with AI at the core" [1][2].

Jason Eichenholz, Snowflake Lead Alliance Partner at Deloitte Consulting LLP, added, "With Chris’s proven leadership and our longstanding history of collaboration, we are confident that the Snowflake Partner Network will further enhance the integration of technology, services, and data. Together, we look forward to delivering industry-focused solutions that empower our joint clients to harness advanced AI capabilities and realize their most ambitious data-driven goals" [1][2].

References:
[1] https://finance.yahoo.com/news/snowflake-appoints-chris-niederman-alliances-130500209.html
[2] https://www.morningstar.com/news/business-wire/20250710486967/snowflake-appoints-chris-niederman-as-alliances-channels-leader
[3] https://www.investing.com/news/company-news/snowflake-appoints-chris-niederman-as-svp-of-alliances--channels-93CH-4130190