Skechers Stock Surges to 7th Consecutive Day of Gains with $235 Million Trading Volume

Skechers U.S.A., Inc. (NYSE: SKX) closed at $39.99 on June 30, 2025, with a trading volume of $235 million, down 52.42% from the previous day. The stock has been on a winning streak, rising 0.03% and marking its seventh consecutive day of gains, with a total increase of 1.06% over the past week.

Skechers U.S.A., Inc. has been included in the Russell 1000 Index, a significant milestone for the company. This inclusion reflects the company's growth and market presence, as the Russell 1000 Index is composed of the 1,000 largest companies in the U.S. by market capitalization. This addition is expected to attract more institutional investors and increase the stock's liquidity.

Skechers' diverse product range, which includes footwear, apparel, and accessories for men, women, and children, has been a key driver of its success. The company operates through two main segments: Wholesale and Direct-to-Consumer. The Wholesale segment includes sales to a network of partners, such as third-party franchisees, family shoe stores, specialty athletic and sporting goods retailers, department stores, and big box club stores. The Direct-to-Consumer segment comprises sales directly to consumers through company-owned Skechers-branded stores, e-commerce sites, and third-party marketplaces and digital platforms.

Skechers' lifestyle offerings, which include comfort technologies such as Skechers Hands Free Slip-ins, Skechers Arch Fit, and Skechers Air-Cooled Memory Foam, have resonated well with consumers. These innovative technologies have helped the company maintain a competitive edge in the market and drive sales growth.