My Size 2025 Q1 Earnings Misses Targets as Revenue Drops 50.4%

My Size (MYSZ) reported its fiscal 2025 Q1 earnings on May 15th, 2025. The company experienced a significant revenue decline of 50.4%, falling to $1.48 million from $2.98 million in the same period of 2024. Despite narrowing its earnings per share loss, My Size's net loss slightly widened. The company's guidance for 2025 suggests a substantial revenue increase, aiming for $15 million, up from the estimated $8.5 million in 2024. This forecast indicates an optimistic outlook despite current challenges.

Revenue
My Size experienced a 50.4% decline in total revenue, reducing from $2.98 million in 2024 Q1 to $1.48 million in 2025 Q1. The company's fashion and equipment e-commerce platform generated $1.31 million, while its SaaS solutions contributed $172,000 to the total revenue.

Earnings/Net Income
The company's earnings per share improved significantly, narrowing losses to $0.51 per share from a $1.88 loss per share in the prior year, indicating a positive adjustment despite a widened net loss.

Price Action
The stock price of My Size has dropped 5.74% during the latest trading day, tumbled 10.16% during the most recent full trading week, and declined 11.54% month-to-date.

Post-Earnings Price Action Review
For the past five years, the strategy of purchasing My Size shares after the revenue announcement and holding them for 30 days has underperformed the broader market. This approach yielded an annualized return of -1.82%, contrasting starkly with the market's 8.6% annualized return. The underperformance suggests that the strategy failed to capitalize on market growth. Investors may need to reconsider their timing or approach, as the return discrepancy highlights challenges in aligning with broader market trends.

CEO Commentary
Ronen Luzon, CEO of MySize, expressed confidence in the company’s growth trajectory, highlighting robust revenue performance driven by advancements in technology and market expansion. He noted that the company's e-commerce platform, Orgad, is pivotal in achieving operational efficiency and has successfully entered the European market, which is expected to unlock significant growth opportunities. Luzon emphasized the effectiveness of their AI-driven solutions, specifically Naiz Fit, which continues to enhance customer engagement and reduce return rates. He conveyed an optimistic outlook for the future, underscoring the potential for sustainable growth through strategic market positioning and innovation.

Guidance
MySize anticipates achieving approximately $15 million in revenue for 2025, reflecting a substantial increase from the estimated $8.5 million for 2024. The company expects continued operational cost savings and plans to explore strategic mergers and acquisitions to enhance growth opportunities. Luzon indicated that these initiatives will support flexibility in cash flow management and facilitate further investments in technology and market expansion.

Additional News
My Size recently expanded its portfolio by acquiring key assets from Percentil, a strategic move that aligns with upcoming EU regulatory requirements and strengthens their B2B and B2C offerings. This acquisition marks a significant step in bolstering My Size's position in circular fashion and re-commerce. Additionally, the company appointed Roy Golan to its Board of Directors, reflecting a strategic enhancement in leadership. In another development, My Size announced the successful integration of its virtual try-on and sizing technology, following notable participation at CES and NRF 2025, further emphasizing its commitment to innovation in the retail tech space.