SiteOne's Q4 2024: Contradictions in Pioneer Impact, SG&A Leverage, and Pricing Strategy
Wednesday, Feb 12, 2025 6:01 pm ET
These are the key contradictions discussed in SiteOne Landscape Supply's latest 2024Q4 earnings call, specifically including: Pioneer performance and impact, SG&A leverage expectations, pricing strategy adjustments, and the impact of tariffs on product sourcing:
Profitability Challenges and Strategic Initiatives:
- SiteOne reported adjusted EBITDA for fiscal year 2024 decreased by 8% year-over-year to $38.2 million.
- The decline was attributed to negative organic growth, absence of price realization, and dilutive acquisition effects.
Commodity Price Deflation and Strategic Pricing:
- SiteOne experienced 3% price deflation in fiscal year 2024, with specific products like PVC pipe down approximately 21% and grass seed down 15%.
- Price deflation is driven by commodity product trends, with expectations for a more stable pricing environment in 2025.
Acquisition Growth and Geographical Expansion:
- SiteOne added 7 companies in fiscal year 2024 with over $200 million in trailing 12-month revenue, contributing to 7% of net sales growth.
- The acquisitions were aimed at filling product portfolio gaps, entering new geographic markets, and adding talent to strengthen operations.
Operational Efficiency and SG&A Reduction:
- SG&A increased by 10% to approximately $1.4 billion for fiscal year 2024, primarily due to acquisitions and consolidations.
- The company is focusing on improving operational efficiency through focused branch efforts and Pioneer integration to reduce SG&A and improve margin leverage.

Profitability Challenges and Strategic Initiatives:
- SiteOne reported adjusted EBITDA for fiscal year 2024 decreased by 8% year-over-year to $38.2 million.
- The decline was attributed to negative organic growth, absence of price realization, and dilutive acquisition effects.
Commodity Price Deflation and Strategic Pricing:
- SiteOne experienced 3% price deflation in fiscal year 2024, with specific products like PVC pipe down approximately 21% and grass seed down 15%.
- Price deflation is driven by commodity product trends, with expectations for a more stable pricing environment in 2025.
Acquisition Growth and Geographical Expansion:
- SiteOne added 7 companies in fiscal year 2024 with over $200 million in trailing 12-month revenue, contributing to 7% of net sales growth.
- The acquisitions were aimed at filling product portfolio gaps, entering new geographic markets, and adding talent to strengthen operations.
Operational Efficiency and SG&A Reduction:
- SG&A increased by 10% to approximately $1.4 billion for fiscal year 2024, primarily due to acquisitions and consolidations.
- The company is focusing on improving operational efficiency through focused branch efforts and Pioneer integration to reduce SG&A and improve margin leverage.
