Based on the 15-minute chart for Sirius XM Holdings, a significant technical indicator has been triggered: the MACD Death Cross and KDJ Death Cross, both of which occurred on August 14, 2025, at 15:00. This suggests that the stock price may experience a continuation of its downward trend, with momentum shifting in favor of a further decline.
On August 14, 2025, at 15:00, Sirius XM Holdings Inc. (NASDAQ: SIRI) experienced a significant technical indicator event: the MACD Death Cross and KDJ Death Cross. These crossovers, which occurred simultaneously, suggest a continuation of the stock's downward trend and a potential shift in momentum towards further decline [1].
Sirius XM's revenue has been declining over the past two years, falling from $9 billion in 2023 to $8.7 billion in 2024. The company's paid subscriber base has also decreased, from a peak of 34.9 million in 2019 to 33.2 million in 2024 [1]. Despite these challenges, Sirius XM continues to generate strong free cash flow, with $1 billion in 2024. The company's business model remains stable, with a churn rate of under 2% over the last five years and nearly $7.5 billion returned to shareholders through share buybacks and dividends over the past seven years [1].
However, the stock's inability to capitalize on the booming audio entertainment market has led to a decline in its price, with shares down 34% in the last 12 months [1]. This is reflected in its price-to-free-cash-flow (P/FCF) ratio, which has dropped to 7.3 times, down around 50% over the last five years [1].
Berkshire Hathaway Inc. has recently increased its stake in Sirius XM, purchasing an additional 5.03 million shares for approximately $106.5 million between July 31 and August 2, 2025 [2]. This move boosts Berkshire's stake to roughly 37% of Sirius XM's outstanding shares, signaling strong confidence in the company's long-term prospects despite recent earnings challenges. Meanwhile, Berkshire has been gradually divesting its holdings in DaVita Inc., selling 1.6 million shares for about $230 million over the same period [2].
Sirius XM has received a consensus rating of Hold from analysts, with an average rating score of 2.08, based on 4 buy ratings, 2 hold ratings, and 5 sell ratings. The company's earnings are expected to grow by 1.25% in the coming year, from $3.20 to $3.24 per share [2]. Despite these factors, the stock's technical indicators suggest a potential continuation of its downward trend.
References:
[1] https://www.ainvest.com/news/sirius-xm-stock-cheap-undervalued-2508/
[2] https://www.marketbeat.com/stocks/NASDAQ/SIRI/
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