Sezzle Diversifies Business Model with Subscriptions and Eased Regulations
ByAinvest
Wednesday, Feb 4, 2026 8:44 am ET1min read
SEZL--
Sezzle is shifting its business model towards a subscription-driven ecosystem with the introduction of Sezzle Anywhere, a virtual card product allowing users to access Sezzle across a broader range of merchants. Regulatory risk has eased after the Consumer Financial Protection Bureau withdrew restrictive rules for the BNPL sector. This pivot aims to generate steadier revenue, stronger credit outcomes, and stickier customer relationships over time.
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