ServiceNow Targets $10 Billion in AI Revenue by 2025, 60% Customer Spending Increase

Generated by AI AgentMarket Intel
Tuesday, May 6, 2025 12:01 am ET1min read

ServiceNow, a prominent enterprise software company, has set an ambitious target for its flagship artificial intelligence (AI) software product, Now Assist. The company aims to achieve over $10 billion in annual contract value by next year, as announced during its annual meeting. Chief Financial Officer Gina Mastrogiacomo revealed that the current annual contract value for Now Assist has already surpassed $2.5 billion, indicating a strong and growing demand for the product.

ServiceNow specializes in developing software applications that help enterprises optimize their human resources management and information technology operations, while also enabling business automation. Over the past two years, the company has been integrating generative AI capabilities into its product suite, offering higher-priced subscription tiers that allow users to perform various tasks through simple commands. This strategic move has not only enhanced the functionality of ServiceNow's products but also increased customer spending on these AI-driven solutions.

Despite the economic uncertainties, ServiceNow's AI products continue to attract significant interest from businesses. The company's recent announcement of exceeding analyst expectations for quarterly sales growth has further solidified its position in the market. This growth is a testament to the strong demand for ServiceNow's software products, even in the face of economic challenges. Mastrogiacomo highlighted that some customers have increased their spending on

products by 60% after upgrading to access AI functionalities, underscoring the value and appeal of these advanced tools.

ServiceNow's commitment to innovation and customer satisfaction has positioned it as a leader in the AI software market. The company's AI products are designed to integrate seamlessly with existing enterprise systems, providing a comprehensive suite of tools that can be tailored to meet the specific needs of different industries. This focus on delivering high-quality, customizable solutions has earned ServiceNow a growing list of high-profile clients across various sectors.

In summary, ServiceNow's announcement of its $10 billion AI product revenue target for next year reflects the company's confidence in the growing demand for AI solutions in the enterprise market. Despite economic uncertainties, ServiceNow's AI offerings continue to attract significant interest, positioning the company as a leader in the AI software industry. The company's focus on innovation and customer satisfaction, along with its comprehensive suite of AI tools, ensures that it remains a key player in the rapidly evolving AI landscape.

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