ServiceNow Plunges 10.4% Amid Acquisition Fears and Analyst Downgrade – What’s Next for the AI-Driven Giant?

Generated by AI AgentTickerSnipeReviewed byAInvest News Editorial Team
Monday, Dec 15, 2025 10:07 am ET2min read
Aime RobotAime Summary

-

(NOW) plunges 9.54% amid $7B Armis acquisition rumors, testing $781 support level.

- Market questions 23x multiple on Armis' $300M ARR, with analysts split on valuation合理性 and integration risks.

- 52-week high at $1,198.09 contrasts with 9.54% selloff, highlighting premium valuation sustainability concerns.

- GraniteShares 2x NOW ETF (-19.58%) and NOW20251219C790 call option reflect leveraged bearish positioning.

Summary

(NOW) tumbles 10.4% intraday to $774.85, breaking below $800 support
• Keybanc downgrades to 'underweight' amid AI-related risks and Armis acquisition rumors
• Options volatility surges with 6,045 calls and 7,488 puts traded, tripling typical volume

ServiceNow’s stock is in freefall as investors grapple with a dual blow: a potential $7 billion cybersecurity acquisition and a downgrade from Keybanc. The stock has gapped below critical support at $800, trading at its lowest level since January. With the 52-week low at $678.66 now in sight, the market is scrambling to assess the implications of a strategic shift into cybersecurity and the firm’s AI execution risks.

Acquisition Rumors and Analyst Downgrade Trigger Sharp Selloff
ServiceNow’s collapse stems from two catalysts: (1) reports of a potential $7 billion acquisition of cybersecurity firm Armis, which could strain financial flexibility and dilute shareholder value, and (2) a downgrade from Keybanc to 'underweight' citing AI implementation risks. The Armis deal, if finalized, would mark ServiceNow’s largest acquisition to date, raising questions about integration costs and strategic fit. Meanwhile, Keybanc’s bearish call highlights concerns over AI-driven workflows underperforming expectations, compounding investor anxiety. The stock’s 10.3% drop to $776.13 has erased $18.4 billion in market cap since January, signaling a loss of confidence in management’s execution.

Software Sector Volatility Intensifies as Microsoft Trails ServiceNow’s Decline
The Software—Application sector is under pressure, with Microsoft (MSFT) down 0.7% despite its dominant position. ServiceNow’s selloff reflects broader skepticism toward AI-driven SaaS plays, as investors weigh growth potential against execution risks. While Microsoft’s cloud infrastructure remains a sector benchmark, ServiceNow’s 10.4% drop highlights its vulnerability to strategic overreach and margin compression. The sector’s mixed performance underscores a tug-of-war between AI optimism and valuation realism.

Options Volatility Soars – These Contracts Offer High-Risk, High-Reward Potential
RSI: 74.34 (overbought) • MACD: -3.31 (bearish divergence) • 200D MA: $912.45 (well below current price) • Bollinger Bands: Price at $774.85, far below the $791.42 lower band

ServiceNow’s technicals paint a bearish picture. The RSI at 74.34 suggests overbought conditions, while the MACD (-3.31) and 200D MA ($912.45) confirm a long-term downtrend. The stock is trading near the lower Bollinger Band ($791.42), indicating extreme volatility. Short-term traders should monitor the $769.20 intraday low as a critical support level. With the sector leader Microsoft also down, leveraged ETFs are not viable here due to missing data.

Top Options Contracts:

(Call, $785 strike, 12/19 expiry):
- IV: 39.22% (moderate)
- Leverage Ratio: 73.92% (high)
- Delta: 0.4168 (moderate sensitivity)
- Theta: -4.013 (rapid time decay)
- Gamma: 0.01095 (high sensitivity to price swings)
- Turnover: 199,014 (liquid)
- Payoff (5% downside): $735.61 → $0 (strike $785 would expire worthless)
- Why: High leverage and gamma make this contract ideal for aggressive short-term bets if the stock rebounds from $769.20.

(Call, $790 strike, 12/19 expiry):
- IV: 38.43% (moderate)
- Leverage Ratio: 92.74% (very high)
- Delta: 0.3607 (moderate sensitivity)
- Theta: -3.583 (rapid decay)
- Gamma: 0.01072 (high sensitivity)
- Turnover: 264,450 (highly liquid)
- Payoff (5% downside): $735.61 → $0 (strike $790 would expire worthless)
- Why: The highest leverage ratio (92.74%) and strong gamma make this the most volatile contract, suitable for high-risk traders expecting a sharp rebound.

If $769.20 breaks, short-side traders may consider

into a bounce. Aggressive bulls should target a close above $800 to retest the 200D MA at $912.45.

Backtest ServiceNow Stock Performance
The performance of NOW (New Oriental Online) after an intraday plunge of -10% from 2022 to the present has been impressive, with a strategy return of 53.23% and a CAGR of 11.49%. Despite a maximum drawdown of 0%, the strategy maintained a positive Sharpe ratio of 0.52, indicating good risk-adjusted returns.

ServiceNow at Critical Juncture – Immediate Action Required as Volatility Peaks
ServiceNow’s 10.4% drop has created a high-risk, high-reward environment. The stock’s technicals and options activity suggest a potential short-term rebound from $769.20, but the 52-week low at $678.66 remains a looming threat. Investors should monitor the Armis acquisition’s announcement timeline and Keybanc’s follow-up analysis. The sector leader Microsoft (MSFT) is down 0.7%, signaling broader SaaS sector caution. Act now: Short-term traders should prioritize the NOW20251219C790 for aggressive upside potential, while hedgers should consider the NOW20251219P760 for downside protection. Watch for a $800 retest or a breakdown below $769.20 to dictate next steps.

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