Seamless Sales Experience with SAP CPQ + SAP Sales Cloud Version 2

Monday, Jul 21, 2025 6:57 am ET1min read

SAP has integrated SAP CPQ and SAP Sales Cloud Version 2, allowing sales professionals to create and manage quotes directly within the CRM environment. The mashup integration provides a unified quoting experience, seamless authentication, real-time data sync, improved productivity, and customization. The integration is achieved through an embedded UI, single sign-on via identity provider, and standard integrations powered by SAP's robust framework.

SAP has significantly bolstered its sales capabilities by integrating SAP CPQ (Configure, Price, Quote) with SAP Sales Cloud Version 2. This mashup integration provides a unified quoting experience directly within the Sales Cloud interface, enhancing efficiency and productivity for sales professionals.

The integration allows sales reps to access SAP CPQ functionalities directly within the Sales Quote section of SAP Sales Cloud V2. This eliminates the need for toggling between tabs or applications, streamlining the workflow and reducing context switching [1].

Key benefits of this integration include:

1. Unified Experience: Sales reps can now access all necessary tools in one place, leading to a more cohesive and efficient sales process.
2. Seamless Authentication: Single sign-on (SSO) capabilities, facilitated by integration with the identity provider, ensure secure and convenient access to both systems with a single login.
3. Real-Time Data Sync: Quotes created in SAP CPQ are instantly reflected in SAP Sales Cloud V2, ensuring all stakeholders are working with the most up-to-date information.
4. Improved Productivity: By reducing the need to switch between systems, sales teams can focus more on selling and less on navigating multiple platforms, resulting in faster quote generation and improved customer responsiveness.
5. Customization and Flexibility: The mashup can be tailored to meet specific business needs, including custom UI elements, workflows, and approval processes, all within the familiar Sales Cloud interface.

The integration is achieved through an embedded UI, single sign-on via identity provider, and standard integrations powered by SAP’s robust integration framework. This seamless integration not only enhances the user experience but also supports better data management and collaboration among sales, finance, and other stakeholders.

References:
[1] https://community.sap.com/t5/crm-and-cx-blog-posts-by-sap/sap-cpq-sap-sales-cloud-version-2-seamless-mashup-integration-for-smarter/ba-p/14157852

Seamless Sales Experience with SAP CPQ + SAP Sales Cloud Version 2

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