Scripps Taps A+E Veteran to Revamp Programming Strategy
Monday, Dec 16, 2024 11:10 am ET
3min read The E.W. Scripps Company (NASDAQ: SSP) has appointed Adam Harman as senior vice president of programming, effective Dec. 16, 2024. Harman brings over 20 years of media experience and will lead programming strategy for Scripps' news and entertainment networks, including ION, which ranks as the No. 5 general entertainment network and Google TV's most-watched live TV channel of 2024.
Harman's appointment signals a strategic shift in Scripps' content approach, focusing on engaging audiences and driving advertising revenue. With a proven track record at A+E Networks, NBCU's Style Network, and Hallmark Channel, Harman is well-positioned to steer Scripps' programming efforts.
Harman's experience in original content development, cross-platform strategy, and deal negotiation will be invaluable in shaping Scripps' programming lineup. His industry relationships, cultivated over two decades, will facilitate negotiations for exclusive content and attract top talent.
Scripps' commitment to journalism and innovative storytelling remains unchanged. Harman's leadership will focus on delivering compelling programming that resonates with audiences and advertisers across various platforms. As the media landscape evolves, Scripps' strategic move to hire Harman demonstrates its dedication to staying competitive and relevant.
The appointment of Adam Harman as senior vice president of programming marks an exciting new chapter for The E.W. Scripps Company. With his extensive industry experience and proven track record, Harman is poised to drive Scripps' programming strategy to new heights, ultimately benefiting both audiences and advertisers.
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