Salesforce: JMP Securities raises PT to $430, maintains Market Outperform rating.

Salesforce: JMP Securities raises PT to $430, maintains Market Outperform rating.

July 02, 2025 - JMP Securities has increased its price target for Salesforce (NYSE:CRM) to $430, while maintaining its Market Outperform rating. This move comes amidst a series of recent developments and analyst reviews that highlight the company's ongoing efforts to bolster its technological capabilities and market position.

The latest update from JMP Securities underscores the firm's confidence in Salesforce's long-term prospects, despite the recent reduction in price targets by other analysts. The firm cited Salesforce's impressive gross profit margins of 77.3% and solid financial health as key factors supporting its bullish outlook. Additionally, JMP Securities noted the company's significant strides with its financial and strategic initiatives, including the planned 6% price increase and potential acquisition of Informatica, which could address data challenges for Salesforce's AI initiatives [1].

In governance developments, Salesforce announced the appointment of Amy Chang and David Kirk to its Board of Directors, bringing extensive experience in technology and innovation. Chang has held leadership roles at companies like Cisco (NASDAQ:CSCO) and Google (NASDAQ:GOOGL), while Kirk has been recognized for his work in parallel computing and graphics hardware. These appointments were described as timely by Arnold Donald, Lead Independent Director, given the evolving landscape of AI and digital business transformation [2].

Salesforce's ongoing efforts to integrate AI into its operations have been a key focus for analysts. While BMO Capital has cited a lack of near-term catalysts for Salesforce's AI initiatives, such as Agentforce, JMP Securities maintains that these efforts will drive long-term growth and revenue [1]. CEO Marc Benioff's comments that AI now handles 30% to 50% of work at Salesforce further bolster this view [2].

In conclusion, JMP Securities' updated price target and rating reflect a positive outlook on Salesforce's future, driven by its robust financial health, technological advancements, and strategic initiatives.

References:
[1] https://www.investing.com/news/analyst-ratings/salesforcecom-stock-price-target-lowered-to-335-at-bmo-capital-93CH-4130488
[2] https://ca.investing.com/news/analyst-ratings/salesforcecom-stock-price-target-lowered-to-335-at-bmo-capital-93CH-4097265